Essays about: "personifiering"

Showing result 1 - 5 of 9 essays containing the word personifiering.

1. 1. Politisk kommunikation och sociala medier: TikTok, en politisk arena där popcornätande och öldrickande vinner

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Edvin Kenning; Hugo Östlin; [2023]
   Keywords : Political communication; rhetoric; personalization; populism; frontstage; backstage; third act; TikTok; Instagram; democracy; Social Sciences;

   Abstract : The study aims to provide insights into political communication on social media, particularly the rise of right-wing populist parties among young voters and their connection to the theories of personification, populism, and dramaturgy. It focuses on how the Moderate Party adapts and structures its communication strategies on TikTok and Instagram in preparation for the 2022 election to engage followers. READ MORE

3. 2. Vila i träd : sambandet mellan gravträd och människors miljöengagemang och attityd till växtlighet

   University essay from SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

   Author : Klara Kristensson; [2022]
   Keywords : gravträd; antropomorfism; växtblindhet; miljöengagemang; gravskick; kyrkogård;

   Abstract : Idag står vi inför det brådskande hotet om en omfattande massutrotning av både växter och djur. Så många som hälften av världens växtarter kvalificeras som hotade till utrotning inom de närmsta decennierna. READ MORE

4. 3. Personalizing the post-purchase experience in online sales using machine learning.

   University essay from KTH/Optimeringslära och systemteori

   Author : Nganga Kamau; Dylan Dehoky; [2021]
   Keywords : Personalization; Upselling; Optimization; Machine learning; Binary classification; Gra-dient boosting; Deep learning; Supervised learning; Imbalanced data; Personifiering; Merf¨ors¨aljning; Optimering; Maskininl¨arning; Bin¨ar klassificering; Gra-dient boosting; Djupinl¨arning; ¨Overvakat l¨arande; Obalanserad data.;

   Abstract : Advances in machine learning, together with an abundance of available data has lead to an explosion in personalized offerings and being able to predict what consumers want, and need without them having to ask for it. During the last decade, it has become a multi billion dollar industry, and a capability upon many of the leading tech companies rely on in their business model. READ MORE

5. 4. A Pricing Model for AIaaS : An analysis of a new AI personalization product within the edtech space

   University essay from KTH/Industriell ekonomi och organisation (Inst.)

   Author : ZENJA JEFIMOVA; SOFIE NABSETH; [2018]
   Keywords : AI; AIaaS; edtech; education technology; personalization; price; pricing; pricing strategies; pricing models; pricing tools; pricing AIaaS; software pricing; pricing for new products; value; value adding; AI; AIaaS; edtech; online-utbildning; personifiering; pris; prissättning; prisstrategi; prismodell; prisverktyg; prissättning för AIaaS; prissättning för mjukvara; prissättning för nya produkter; värdeskapande;

   Abstract : As pricing is vital for an organization’s marketing strategy, it is a significant area to consider for companies offering new products where Artificial Intelligence as a service (AIaaS) is provided. The purpose of this study was to investigate possible pricing models for an AIaaS product. The study was delimited to the edtech industry. READ MORE

6. 5. Technologies Enhancing the Customer Experience in Apparel Retail – A Future Study

   University essay from KTH/Produktinnovationsteknik

   Author : Sander De Vries; Christoffer Thörnvall; [2018]
   Keywords : Digitalization; machine learning; customer journey; future retail; Internet of Things; digital transformation; retail; big data; artificial intelligence.; Digitalisering; maskininlärning; kundresan; Internet of Things; digital transformation; detaljhandeln; big data; artificiell intelligens.;

   Abstract : I en värld driven av kontinuerliga framsteg inom teknologisektorn, i samband med ökad konkurrens, har detaljhandelslandskapet genomgått en förändring där kundernas förväntningar har förändrats drastiskt. Introduktionen av internet, ”smartphones” och sociala plattformar har resulterat till oöverträffade nivåer av tillgång till enkel kommunikation mellan individer, samt till geografiskt avlägsna klädbutiker som inte tidigare var möjliga att shoppa ifrån. READ MORE