Essays about: "persuasion"

Showing result 1 - 5 of 87 essays containing the word persuasion.

  1. 1. FOREIGN POLICY AND ITS FRAMING TO DIFFERENT AUDIENCES A qualitative study of Swedish feminist foreign policy communication in four countries

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Iryna Mikhnovets; [2020-10-14]
    Keywords : cause of the problem; domestic audience; feminism; feminist foreign policy; foreign context; foreign policy actors; framing; gender equality; international audience; persuasion; policy analysis; policy communication; problem’s framing; solution of the problem; two-level games;

    Abstract : This thesis aims to investigate whether and in what ways Swedish foreign policy actors framefeminist foreign policy differently for audiences. The focus of this thesis concentrates on thesingle case of Swedish feminist foreign policy and contains comparative elements. READ MORE

  2. 2. Persuasive Technology for Appealing to the Motivation of Chinese for Garbage Classification

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Dingxu Bai; [2020]
    Keywords : ;

    Abstract : The amount of garbage is rapidly increasing in China  nowadays, which has led to severe environmental  problems. Garbage recycling is imperative in dealing with the problem and garbage classification plays an essential role in the recycling process. However, most Chinese have weak awareness of garbage classification. READ MORE

  3. 3. The Search for Executives - A qualitative study exploring the reasonings of an executive search consultant

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Qendresa Balaj; Wilhelmina Finell; [2020]
    Keywords : Executive search; Biased recruitment practices; Ideal of an objective mission; Candidate suitability; Modes of persuasion;

    Abstract : This thesis aims to explore executive search consultants' reasonings for a candidate's suitability for a given position, and whether or not these align with the industry's ideal of an objective mission. In total, three research consultants and six recruitment consultants have been interviewed at one executive search firm (ESF). READ MORE

  4. 4. I Decide What I Do. Right? : Persuasive design factors and purchase intention

    University essay from Jönköping University/IHH, Informatik

    Author : Vlada Toma; [2020]
    Keywords : Persuasive design; Persuasive Factors; E-commerce; Attitude Change; Purchase Intention; Need for Cognition;

    Abstract : Online shopping has gained more and more popularity over the years, naturally, leading to an increase in the number of e-commerce websites. From a variety of websites users can choose the one that best suits their needs depending on different factors, such as information or easy navigation. READ MORE

  5. 5. To persuade, or not to persuade: An experimental case study of e-commerce consumer responses to persuasive messages

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Erik Nordberg; Carl Wigow; [2020]
    Keywords : Persuasion; Green Pop-up Advertisement; Attitude-Behavior Gap; E-commerce; Second-Hand Retail;

    Abstract : One of the biggest challenges e-commerce face today is how to encourage website visitors to act. The purpose of this thesis was to explore whether persuasion strategies had the potential to get website visitors to act by bridging the gap between attitudes (i.e. what people think) and behaviors (i. READ MORE