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Showing result 1 - 5 of 7 essays matching the above criteria.

1. 1. FACTORS DETERMINING THE INTENTION TO OBTAIN MUSIC LEGALLY : A quantitative research approaching the contemporary behaviour of consumers toward the legal acquisition of music in Sweden

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Timo Jesse; [2015]
   Keywords : Music; piracy; legal acquisition of music; consumer behaviour; music infringement; Theory of Planned Behaviour; quantitative study; Sweden;

   Abstract : This paper contributes to the emerging discussion about the modified behavioural intention of consumers abstaining from pirating and acquiring music through legal means (again) and aims at accurately depicting the key factors influencing the intention of Swedish consumers to acquire music legally. METHODOLOGY This quantitative study followed a deductive approach whereby hypotheses have been deduced from and formulated based on previous studies and present theories. READ MORE

3. 2. Vietnam and the Piracy Problem - The implications of Vietnam's WTO membership and the enactment of TRIPs

   University essay from Lunds universitet/Juridiska institutionen

   Author : Charlotte Akej; [2013]
   Keywords : Immaterialrätt; Intellectual Property Rights; Intellectual Property; Vietnam; WTO; TRIPS; Copyright; Upphovsrätt; Law and Political Science;

   Abstract : On January 11, 2007, Vietnam joined the WTO. A requirement for joining the WTO is the adoption of TRIPs, a multilateral agreement whose purpose is to provide effective and adequate protection for intellectual property rights, in order to minimize obstacles to international trade and promote global competition. READ MORE

4. 3. To download a movie or to buy fake branded clothes? : a study of consumers’ attitudes towards counterfeited and pirated products.

   University essay from Sektionen för hälsa och samhälle

   Author : Jamal Natour; Rewa Leila Anabtawi; [2012]
   Keywords : Counterfeit products; Piracy; Consumer attitude; Physical products; Digital products; Luxury brands; Genuine luxury brand; Illicit forged products;

   Abstract : Purchasing counterfeited luxury products and downloading pirated items have becomemore common nowadays. Fashion and IT industries are affected negatively by consumers’supportive attitude towards piracy and counterfeits. Many luxury branded companies havetheir exclusive brand names stolen by counterfeits producers. READ MORE

5. 4. Internet Piracy and Entrepreneurial Growth

   University essay from Lunds universitet/Institutionen för informatik

   Author : Victor Andersson; Martin Eventorn; Christian Nilsson; [2012]
   Keywords : Entrepreneurial growth; Free; Microsoft; Napster; KaZaA; Internet Piracy; Technological Innovation; Social Sciences; Business and Economics;

   Abstract : Internet Piracy has become a phenomenon as a result of developed Internet technologies and file-sharing applications. With the growth of the Internet and the increased number of Internet users around the globe, the world is becoming ever more digitalized. Users are expecting digital information to be readily available at the touch of a button. READ MORE

6. 5. Changes in media consumption and file sharing : The impact of legislation and new digital media services

   University essay from IHH, Informatik

   Author : Justus Lundström; Jonas Widriksson; Viktor Zaunders; [2010]
   Keywords : Internet; IPRED; regulations; piracy; illegal; file sharing; customer; behaviour; young; products; services; law; regulation; technology; computers; network; media; music; movies; market; copyright; software; intellectual property; attitude;

   Abstract : In this study we investigate how the attitude and behaviour concerning illegal file shar-ing have changed among the young population in Sweden. The study will analyze the impact of the IPRED law that was introduced in April 2008 and new digital media ser-vices that have emerged in the last couple of years. READ MORE