Essays about: "post-feminist"

Showing result 1 - 5 of 9 essays containing the word post-feminist.

1. 1. ‘We are not the same, sis’ : A qualitative study of the negotiation of femininity in online spaces

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Preslava Petkova; [2021]
   Keywords : #NotLikeTheOtherGirls; internalized misogyny; post-feminism; gender stereotypes; thematic analysis;

   Abstract : The thesis examines how the logic of misogyny and post-feminism has perpetuated the negotiations of femininity in digital environments. Employing thematic analysis, the study explores online depictions of the phenomenon Not Like the Other Girls in order to explain its relation to internalized misogyny. READ MORE

3. 2. “He Could Have Led Me Anywhere” : Post-Feminist New Traditionalism and Anti-Feminism in TravelThemed Young Adult Fiction

   University essay from Högskolan Dalarna/Engelska

   Author : Emma Lina Myte Pascal; [2020]
   Keywords : ;

   Abstract : .... READ MORE

4. 3. "This team wins, everyone wins" A critical analysis of femvertising techniques and mediated discourses in Nike advertisements featuring the US Women’s National Soccer Team during World Cup year 2019

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Hanna Terry; [2019]
   Keywords : Gender roles; Media; Feminism; Post-feminism; Femvertising; Discourse; Soccer; Nike;

   Abstract : Nike has long been considered in the sports and advertising world as being a “champion” for women’s empowerment. Since their shift towards female-centred marketing for their sub-brand in 1987, Nike has been at the forefront of women-specific sports products and advertising, and has received many accolades for their female-centred advertising messages (Flynn, 2015). READ MORE

5. 4. Constructing #MeToo - A Critical Discourse Analysis of the German News Media's Discursive Construction of the #MeToo Movement

   University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

   Author : Wiebke Eilermann; [2018]
   Keywords : #MeToo; Critical Discourse Analysis; Media Coverage; Fairclough; Hashtag Movement; Feminism; Social Movements; Framing;

   Abstract : Purpose: The purpose of this thesis is to examine how German newspapers discursively constructed the #MeToo movement in order to determine whether the hashtag campaign was legitimized or delegitimized. The ideological construction can be seen as an indication of social change or respectively the upholding of the status quo in regard to gender equality. READ MORE

6. 5. Representing Bergslagen for tourism – a post-feminist approach : Androcentric representations of the industrial heritage in central Sweden

   University essay from Högskolan Dalarna/Turismvetenskap

   Author : Minéa Funk; [2018]
   Keywords : Androcentricism; Bergslagen; Industrial heritage tourism; Post-feminist theory; Representations.;

   Abstract : Marketing material used in promotion of industrial heritage sites for tourism creates representations of said cultural heritage. In order to increase the touristic value of the historical industrial sites marketers can create or make a place attractive through careful selection of images and texts. READ MORE