Essays about: "price - quality relationship"

Showing result 21 - 25 of 77 essays containing the words price - quality relationship.

  1. 21. Empirical Study on the Term Structure for Stockholm Commercial Property Leases

    University essay from KTH/Fastigheter och byggande

    Author : Filip Alveman; Gustav Karlsson; [2019]
    Keywords : Office rent; Lease term; Term structure; Rental index;

    Abstract : Over recent years, the economic climate on the Swedish office market has been advantageous, and, as a result, both property prices and market rents have been on a constant rise for almost a decade. Moreover, an increased demand for flexibility in lease terms has been seen on the market, which begs the question; how would changing preferences in length of tenure affect rent levels? There exist several convincing theoretical cases that leases should yield different pricing dependent on its maturity and expectation about future market conditions. READ MORE

  2. 22. Public Sentiment on Twitter and Stock Performance : A Study in Natural Language Processing

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Jimmy Henriksson; Carl Hultberg; [2019]
    Keywords : Sentiment Analysis; Public Opinion; Stock Market; Stock Performance; Statistics; Computer Linguistics; Natural Language Processing; Twitter.; Sentimentanalys; Folkopinion; Aktiemarknaden; Aktiekursutveckling; Statistik; Språkteknologi; Twitter.;

    Abstract : Since recent years, the use of non-traditional data sources by hedge funds in order to support investment decisions has increased. One of the data sources which has increased most is social media and it has become popular to analyze the public opinion with help of sentiment analysis in order to predict the performance of a company. READ MORE

  3. 23. Customer Defection and Value in Business-to-Business Relationships

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Emmy Jylhä; [2018]
    Keywords : Customer defection; customer value; value co-creation; relationship quality; customer retention; retention management; trust; satisfaction; commitment;

    Abstract : In order for firms to be able to compete on the market, it is of importance for them to create value for their customers. Value is not only the outcome from providing the customer with a product of high quality, since value co-creation can occur when firms interact with their customers and create strong relationships with them. READ MORE

  4. 24. Relationship Marketing: A quantitative study on what factors affect customer satisfaction towards organic food.

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Mingyang Guo; Jianan Sun; Wanting Zhang; [2018]
    Keywords : Customer satisfaction; organic food; price; food quality; taste; freshness; food safety;

    Abstract : Background: With the development of organic food market, the marketers are required to investigate how to satisfy their customer in order to gain more profit and competitive advantages in the market. The investigation of customer satisfaction helps the researchers know the requirement of customer. READ MORE

  5. 25. Green Marketing - The impact on consumer-based brand equity : a quantitative study among the Swedish Generation Y in the fashion clothing industry

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Danial Ahmad; David Magariños; [2017]
    Keywords : Green marketing-mix; Consumer-based brand equity; Attitude-behaviour gap; Generation Y;

    Abstract : Introduction: Recent trends have shown a steady growth regarding environmental concerns along with the pro-environmental attitudes among the consumers, yet a contradicting behaviour is observed in the purchase of environmentally friendly products, giving birth to the phenomena of attitude-behaviour gap. A fair amount of researchers have studied this attitude-behaviour gap over the recent years, investigating this very inconsistency in order to present a solution. READ MORE