Essays about: "pricing strategy master thesis"
Showing result 1 - 5 of 11 essays containing the words pricing strategy master thesis.
-
1. Powering up profits - Integrating Power Purchase Agreements and Battery Systems for Nordic Power Futures
University essay from Lunds universitet/Institutionen för energivetenskaperAbstract : This master’s thesis aims to assess the profitability and the factors impacting the profitability of entering a short position in financial derivative contracts on the Nordic power market while procuring electricity through a pay-as-produced power purchase contract and on the day-ahead (DA) market, simultaneously the strategy utilizes a battery storage system to mitigate the effects of price spikes. The research adopted a mixed-method approach by combining quantitative analysis with qualitative findings. READ MORE
-
2. Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden
University essay from Högskolan i Gävle/Avdelningen för ekonomiAbstract : Title: “Factors affecting consumers green purchase intention towards ecological products: ICA supermarket in Sweden”. Level: Master degree thesis in Business AdministrationAuthor: Khalida Akter Supervisor: Zahra AhmadiExaminer: Maria Fregidou-Malama Aim: The aim of this study is to investigate how consumer trust, eco-branding and green marketing strategy influence consumer purchase intention towards ecological products. READ MORE
-
3. Servitization and its Effects on the Business Model : The Transition from Hardware Products to Software Services in Manufacturing
University essay from Linköpings universitet/Industriell ekonomiAbstract : Companies within the manufacturing industry is undergoing changes in their business models to adapt to changing external environments and trends – whereas one general trend is toward servitization, the transition from hardware products to software services. These software services have shown to have an increasingly impactful role for former productbased firms to ensure future reliable profits and revenues. READ MORE
-
4. Assessing the business opportunity for royalty-free music in public spaces targeting SMEs
University essay from Lunds universitet/ProduktionsekonomiAbstract : The digitalization of the music industry has meant a drastic increase of public accessibility of recorded music, which has transformed the way in which music is being consumed. From initially being restricted by the physical disposition of CDs and vinyl, the prospect of digital downloading and music streaming has rapidly transformed the music landscape as the world knows it. READ MORE
-
5. The Business Impact of Internet of Things
University essay from Lunds universitet/ProduktionsekonomiAbstract : Problem Description Both academic researches and consulting firms claim that Internet of Things will come to change the society we live in, as well as create entirely new business opportunities for companies. However, there is little research that analyzes the actual benefits with Internet of Things, how companies should act in order to find these benefits, and in what way their business models must be adjusted to fit in the new era of Internet of Things. READ MORE
