Essays about: "product communication"

Showing result 16 - 20 of 773 essays containing the words product communication.

  1. 16. Understanding Sales Performance Using Natural Language Processing - An experimental study evaluating rule-based algorithms in a B2B setting

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Angelica Smedberg; [2023]
    Keywords : NLP; Sentiment Analysis; Ruled-based algorithms; TextBlob; VADER; Naïve Bayes; Machine Learning;

    Abstract : Natural Language Processing (NLP) is a branch in data science that marries artificial intelligence with linguistics. Essentially, it tries to program computers to understand human language, both spoken and written. Over the past decade, researchers have applied novel algorithms to gain a better understanding of human sentiment. READ MORE

  3. 17. Navigating NPD in Unfamiliar Markets : Keys for a Successful Process Execution in Uncertainty

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Julia Jonsson; Hildegunn Strand; [2023]
    Keywords : New Product Development; Radical Innovation; Unfamiliar Markets; Familiar Markets; Product Innovation; NPD process.; Ny produktutveckling; Radikal Innovation; Okända Marknader; Kända Marknader; Produktinnovation; NPD-process.;

    Abstract : Innovation is a crucial activity to ensure companies’ viability and is increasingly important to sustain competitive advantage. Globalization and the accelerating technological development are creating new markets previously not explored. READ MORE

  4. 18. Risks and risk management in construction projects : A product life cycle approach

    University essay from Högskolan i Gävle/Besluts-, risk- och policyanalys

    Author : Björn Åberg; [2023]
    Keywords : Risk; Construction projects; Risk Management;

    Abstract : The construction industry often operates with important and expensive projects that should meet deadlines and various regulations and at the same time avoid risks associated with the phases of the construction projects. This thesis reviews risks by a project life cycle (PLC) and the risk management used in construction projects by interviewing different construction project stakeholders such as hotel owners in Belgium and construction specialists. READ MORE

  5. 19. Creativity Management in Creative Organizations : The Economic versus Creative Perspective

    University essay from Linköpings universitet/Institutionen för ekonomisk och industriell utveckling

    Author : Kayla Holliday; Mårten Brorsson; [2023]
    Keywords : creativity; creativity management; film and business; conflict management; creative organizations; creative versus economic perspective; dual executive leadership;

    Abstract : For businesses that rely on creativity for their success, its effective and thought-out management is necessary for the entity to thrive. The field of creativity management has emerged as a result, highlighting the employment of a ‘creative climate,’ motivational tools, and an appropriate organizational structure as essentials for the asset’s optimization (Dubina, 2013, Sternberg and Lubart, 2004, Tonnquist, 2018, Csikszentmihalyi and Wolfe, 2014, Karambayya and Reid, 2009). READ MORE

  6. 20. Improving Software Development Process Through Industry 4.0 Technologies : A focus on Railway Embedded Software

    University essay from Mälardalens universitet/Akademin för innovation, design och teknik

    Author : Julia Eriksson; Victor Busck; [2023]
    Keywords : Safety-critical software development; Industry 4.0; Artificial Intelligence;

    Abstract : Date: 4th June 2023 Level: Master thesis in Product- and Process Development, advanced level, 30 credits Institution: School of Innovation, Design and Engineering at Mälardalen University Authors: Victor Busck Julia Eriksson Title: Improving Software Development Process Through Industry 4.0 Methodologies - A focus on Railway Embedded Software Supervisor: Yuji Yamamoto - Mälardalens University, Raluca Marinescu - Alstom, Ian Bird-Radolovic - Alstom Keywords: Safety-critical software development; Software development;Industry 4. READ MORE