Essays about: "product offerings"
Showing result 1 - 5 of 114 essays containing the words product offerings.
-
1. The Impact of Trust, Loyalty and Price Value on Purchase Intentions for Consumer Durables in Sri Lanka and Pakistan
University essay from Högskolan i Gävle/Avdelningen för ekonomiAbstract : This thesis investigates the nuanced factors influencing purchase intention and loyalty within the consumer durables markets of Sri Lanka and Pakistan. The study focus its attention on the trust and price value as main ingredients for purchase intention and loyalty while focusing on other environmental factors affecting consumer decision making efforts. READ MORE
-
2. Comparative Study of the Role of Digital Technologies in Implementing Circular Economy Practices in Product-Service Systems (PSS) : An Analysis Across Varying Organizational Scales
University essay from KTH/ProduktionsutvecklingAbstract : This thesis investigates the integration of digital technologies (DT) within Product-Service Systems (PSS) and their role in promoting Circular Economy (CE) practices. Despite increasing recognition of digitalization in industries with PSS offerings, research on DT as a catalyst for CE, especially across organizations of various sizes, remains limited. READ MORE
-
3. Service Adoption in The Agricultural Sector - A case study about the role of product-service offerings for Swedish cattle farmers
University essay from Göteborgs universitet/Graduate SchoolAbstract : Even in traditional sectors such as the agricultural sector, digitalization has significantly impacted operations. Because of the sector’s fundamental role in society, understanding this digital evolvement to support further development is of essence on a grand societal level. READ MORE
-
4. Development and Application of an End-of-Life Framework
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : As the global climate crisis becomes more urgent, organizations are forced to find ways of reducing their environmental footprint to meet changing climate policies and consumer demands. As the automotive industry is adapting to the shift from internal combustion engines to electrification, as well as the shift from traditional linear business models to circular ones, there is a chance for new actors entering the market to adopt circular business models from their inception, giving them an edge over incumbent firms who have slower adaption times. READ MORE
-
5. Sustainability and Customer Values as Part of Strategic Marketing : A Focus Group Study Exploring What Customers Value in a Sustainable FMCG Product
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : This is a focus group study to explore the marketing process for a start-up company about to develop and launch a sustainable razor. In this process, understanding what the customers value in a sustainable product for daily use, such as razors, and how to apply this in the marketing process is of great importance. READ MORE