Essays about: "product performance"

Showing result 21 - 25 of 1102 essays containing the words product performance.

  1. 21. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Daniela Rodriguez; [2023]
    Keywords : CRM; email marketing; content personalization;

    Abstract : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement.  Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. READ MORE

  2. 22. A Conjugate Residual Solver with Kernel Fusion for massive MIMO Detection

    University essay from Högskolan i Halmstad/Centrum för forskning om tillämpade intelligenta system (CAISR)

    Author : Ioannis Broumas; [2023]
    Keywords : MIMO; massive MIMO; GPU; CUDA; Software Defined Radio; SDR; MMSE; ZF; zero-forcing; parallel detection; iterative methods; conjugate residual; parallel computing; kernel fusion;

    Abstract : This thesis presents a comparison of a GPU implementation of the Conjugate Residual method as a sequence of generic library kernels against implementations ofthe method with custom kernels to expose the performance gains of a keyoptimization strategy, kernel fusion, for memory-bound operations which is to makeefficient reuse of the processed data. For massive MIMO the iterative solver is to be employed at the linear detection stageto overcome the computational bottleneck of the matrix inversion required in theequalization process, which is 𝒪(𝑛3) for direct solvers. READ MORE

  3. 23. Understanding Sales Performance Using Natural Language Processing - An experimental study evaluating rule-based algorithms in a B2B setting

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Angelica Smedberg; [2023]
    Keywords : NLP; Sentiment Analysis; Ruled-based algorithms; TextBlob; VADER; Naïve Bayes; Machine Learning;

    Abstract : Natural Language Processing (NLP) is a branch in data science that marries artificial intelligence with linguistics. Essentially, it tries to program computers to understand human language, both spoken and written. Over the past decade, researchers have applied novel algorithms to gain a better understanding of human sentiment. READ MORE

  4. 24. A User-Centric Monitoring System to Enhance the Development of Web-Based Products

    University essay from Högskolan i Halmstad/Akademin för informationsteknologi

    Author : Amanda Törnqvist; Hanna Martinsson; [2023]
    Keywords : Software; Software Development; Server Traffic; Statistical Analysis Tool; Mjukvara; Mjukvaruutveckling; Servertrafik; Statistiskt Analysverktyg;

    Abstract : Many websites and products rely heavily on consumers’ usage habits to maximize profit. Therefore, this project aims to aid product development by analyzing server traffic logs. The proposed solution is a monitoring system focusing on user analytics. READ MORE

  5. 25. Enhancing the Swedish Defence : Development of a Modernized Hanguard for AK 4B Battle Rifle

    University essay from Linköpings universitet/Produktrealisering

    Author : Sebastian Danielsson; Fredrik Åström; [2023]
    Keywords : product development; design; cad; product specification; material selection; design for manufacturing; design for assembly; produktutveckling; design; konstruktion; försvar;

    Abstract : This master thesis report describes the development process of a modernized handguard for the AK4B battle rifle, which is the main armament for the Swedish Home Guard. The project was carried out in cooperation with ALTEN Sweden AB. READ MORE