Essays about: "products promotion"
Showing result 6 - 10 of 102 essays containing the words products promotion.
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6. Be Proud of Your Menstruation! A case study of commodity feminist discourse in mainland China.
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Adopting a critical discourse analysis approach, this study presents a case study around the “Menstruation should not be hidden” campaign launched by the Swedish brand, Libresse, in the Chinese market. With the aim to explore how does the brand strategically use female empowering discourse to construct new meanings of menstruation for a regional market, and the socio-cultural factors involved. READ MORE
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7. Tick tock, tick tock : A qualitative study of how millennials impulse buying behavior is influenced by limited-time promotion in Sweden
University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)Abstract : In recent years, the sales promotion techniques provided by marketing strategies has increased and has become an important factor in the fashion industry. In todays society customers have more knowledge and easier access to information online. READ MORE
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8. Towards finding model pollutants for predicting CEC adsorption on biochars : The suitability of using dyes as proxies for CEC removal efficiency to enable wastewater reuse
University essay from Umeå universitet/Kemiska institutionenAbstract : This study evaluated the use of common dyes as model pollutants for adsorption on biochar. Pollutant removal efficiency of five dyes and three CECs on three different biochars (SWP-550, SWP-700, NDG-SW) was evaluated, using both UV-VIS spectrophotometry and LC-MS/MS, to examine similarities and differences in adsorption performance. READ MORE
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9. The authenticity of Swedish Craft Gin : A multimodal analysis of marketing of Swedish Craft Gin for international audiences
University essay from Örebro universitet/Institutionen för humaniora, utbildnings- och samhällsvetenskapAbstract : This thesis aims to investigate how Swedish Companies can appropriate products that have strong cultural connections towards other nations or cultures and reintroduce them onto an international market in an authentic way, with emphasis on their Swedish locality. To do this, the study used the booming market of Swedish Craft Gin Distilleries. READ MORE
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10. Social Responsibility within the Fast Food Industry : An exploratory study on factors influencing consumers' socially responsible behavior to guide companies' CSR work
University essay from Jönköping UniversityAbstract : Purpose: The purpose of this study is to explore the factors that influence consumers to act socially responsible (CnSR) to provide guidance for CSR work practices in the context of fast food. Method: To answer the research questions a qualitative method has been used where empirical findings have been collected through secondary data and 16 semi-structured interviews. READ MORE