Essays about: "prospect theory"

Showing result 11 - 15 of 85 essays containing the words prospect theory.

  1. 11. What Happens When the Cookies Crumble? : A mixed-method approach to investigate Internet users’ perceptions towards the Cookieless Future

    University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Author : Anikó Ács; Jelia Agiden; [2023]
    Keywords : Third-party Cookies; Consumer Perspective; User Intention; Perception;

    Abstract : Purpose: The purpose of this study is to investigate and understand the consumer perspective and intentions toward the prospect of a future without third-party cookies.Design/Methodology/Approach: This thesis utilized a combination of exploratory and confirmatory research design. A mixed-method approach was used for the data collection. READ MORE

  3. 12. A Catering Theory of Investment Policies. Do U.S. firms cater to sentiment?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Philip Lindquist; Nicolas Nolén; [2023]
    Keywords : “Retail Investor Sentiment”; “FEARS Index”; “Corporate Investment Policies”; “Behavioral Corporate Finance”; “VIX”; Business and Economics;

    Abstract : The purpose is to investigate retail investors’ growing influence in shaping corporate investment policies. It further seeks to understand whether firms cater to retail investor sentiment. We employ a multiple linear regression model of a strongly-balanced panel data set, incorporating fixed effects and clustered standard errors. READ MORE

  4. 13. From Hype to Longevity: Evaluating the Endurance of Swedish IPOs : A quantitative approach to measure the long-term performance of IPOs

    University essay from

    Author : Vilhelm Carlsson; Alva Persson; Flora Kahlman; [2023]
    Keywords : Initial Public Offering IPO ; Long-term IPO Performance; Swedish Stock Market; Behavioral Finance; Asymmetric Information Theory;

    Abstract : The prospect of earning extraordinary returns drives the allure of investing in new companies through IPOs. However, this approach may be flawed due to market conditions, information asymmetry, and behavioral biases. Past research supports evidence of the long-term underperformance of IPOs compared to the market index. READ MORE

  5. 14. I want to be sustainable, but I love my car! A mixed-method study of consumer adoption of u-PSS from a Prospect Theory perspective

    University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Josefin Edenborg; Linnéa Falk; [2022]
    Keywords : User-Product Service System; Car-Sharing; Prospect Theory; Framing; Mixed-method;

    Abstract : Critical to the transition towards a Circular Economy is for organizations to move from traditional linear, make-use-dispose business models to circular. One such business model, "Use-Oriented Product-Service- Systems'' (u-PSS), has gained increased traction among both scholars and practitioners due to its environmental benefits. READ MORE

  6. 15. Exponential Growth Bias and Loss Aversion in the Context of COVID-19 and the Moderation Effect of Need for Cognition

    University essay from Stockholms universitet/Psykologiska institutionen

    Author : Berill Varga; [2022]
    Keywords : exponential growth bias; prospect theory; framing; need for cognition; COVID-19;

    Abstract : Humans have difficulties grasping the notion of exponential growth and often underestimate the accumulated final value, a phenomenon called exponential growth bias (EGB). During the COVID-19 pandemic, this tendency led to the inaccurate judgment of the virus spread, ultimately making safety measures seem less important. READ MORE