Essays about: "psychophysiological measures"

Found 3 essays containing the words psychophysiological measures.

  1. 1. Raising the Pulse: The effect of image interactive technology on customer pleasure and arousal in physical retail stores

    University essay from Göteborgs universitet/Graduate School

    Author : Johanna Höijer; Misty Rawls; [2014-12-05]
    Keywords : Hedonic Experience; Hedonic Consumption; Image Interactive Technology IIT ; RFID; QR codes; Psychophysiological Measures; Pleasure; Arousal;

    Abstract : The importance of our research is based in the perspective that the hedonic components of the shopping experience are vital to the continued competitive success of brick-and-mortar stores. With the increasing availability of new forms of technology and increasingly technologically savvy customers, the application of technology to retail settings can offer a means for innovative advancement. READ MORE

  3. 2. Empirical Evaluation of Machine Learning Algorithms based on EMG, ECG and GSR Data to Classify Emotional States

    University essay from Blekinge Tekniska Högskola/Sektionen för datavetenskap och kommunikation

    Author : Amare Ketsela Tesfaye and Amrit Pandey; [2013]
    Keywords : Psychophysiological Measures; Machine Learning Algorithms; Emotions; Classification;

    Abstract : The peripheral psychophysiological signals (EMG, ECG and GSR) of 13 participants were recorded in the well planned Cognition and Robotics lab at BTH University and 9 participants data were taken for further processing. Thirty(30) pictures of IAPS were shown to each participant individually as stimuli, and each picture was displayed for five-second intervals. READ MORE

  4. 3. Does music induce emotions through psychological mechanisms? : An experimental study of self-reported and psychophysiological measures

    University essay from Institutionen för datavetenskap; Filosofiska fakulteten

    Author : Kristina Vegelius; [2013]
    Keywords : music; emotion; psychophysiology; facial emg; skin conductance; self-reported feelings; psychological mechanisms;

    Abstract : Juslin and Västfjäll introduced a theoretical framework aiming to explain how music can induce emotions. The framework contains seven psychological mechanisms, which explain how emotions are induced. READ MORE