Essays about: "public diplomacy"

Showing result 21 - 25 of 67 essays containing the words public diplomacy.

  1. 21. Role of nation brand ambassador/citizen diplomat. Case study of Sweden

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Mariia Dovbenko; [2021]
    Keywords : public diplomacy; citizen diplomacy; nation branding; soft power; nation brand ambassador; citizen diplomat; strategic communication; Social Sciences;

    Abstract : Everybody is a nation brand ambassador/citizen diplomat of his/her country of citizenship or residence or both. This phenomenon is receiving more presence in modern public diplomacy. Sweden is an epitomized example in this regard as a single state in the world that allowed its citizens to run the official Twitter account of the state. READ MORE

  2. 22. The Chinese quest for good reputation: Strategic narratives, public diplomacy and China’s mass-media strategy

    University essay from Lunds universitet/Centrum för öst- och sydöstasienstudier

    Author : Elena-Eliza Purici; [2021]
    Keywords : China; Strategic narratives; Public diplomacy; Soft power; Media analysis; Social Sciences;

    Abstract : Soft power and public diplomacy compose the new reality shaping the dynamics of contemporary international relations. Strategic narratives represent an essential means for political actors to extend their influence, gain the public opinion’s support for their actions and fulfill their foreign policy goals. READ MORE

  3. 23. Good Water Neighbours : Direct and indirect effects of community engagement on transboundary water cooperation in the Jordan river basin

    University essay from Uppsala universitet/Teologiska institutionen

    Author : Wanja Kaufmann; [2021]
    Keywords : Jordan river; Jordan; Israel; transboundary water cooperation; community engagement;

    Abstract : The Jordan Valley is a region where water resources are both scarce and disputed. Over a long period of time, the shared water resources in the region have constituted a source of conflict. READ MORE

  4. 24. Public diplomacy in times of crisis: A closer look at Sweden's governmental communication and mass media frames during the coronavirus pandemic

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Sanziana Feyer; [2020]
    Keywords : public diplomacy; framing theory; crisis communication; risk communication; health crisis; coronavirus pandemic; Sweden; UK; Cascading Model; Covid-19; Social Sciences;

    Abstract : Public diplomacy in times of crisis: A closer look at Sweden’s governmental communication and mass media frames during the coronavirus pandemic. Public diplomacy is an important concept in the literature of strategic communication. READ MORE

  5. 25. The place of diaspora in public diplomacy - Rossotrudnichestvo and the Russian compatriots.

    University essay from Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Author : Alla Sønderholm; [2020]
    Keywords : public diplomacy; Russia; diaspora; civil society;

    Abstract : In the globalized world, the distribution of power is spread among different types of actors, including non-states. Diasporas in that respect possess an ability to gain actorness. Especially in the frames of ‘soft power’ since the sources of that power is tight to attractiveness. READ MORE