Essays about: "public sector and marketing"
Showing result 1 - 5 of 37 essays containing the words public sector and marketing.
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1. Hållbarhetscertifiering : effekter på värdekedjan av byggmaterial
University essay from SLU/Dept. of Forest EconomicsAbstract : En av vår tids stora utmaningar handlar om att möta klimatkrisen och ökade krav på levnadsstandard hos en växande global befolkning. Allt fler flyttar från rurala till urbana områden, vilket pressar bostadsmarknader världen över. READ MORE
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2. Marketing Sense of Place : recruiting people to Resele
University essay from SLU/Dept. of Urban and Rural DevelopmentAbstract : This Bachelor’s thesis in rural development aims to examine the relationship between place identity and place marketing in a place prized for its efforts to attract new comers. The material has been collected through print and web-based marketing materials, observations in the village and group interviews with active members of the community. READ MORE
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3. Communicating for Sustainable Consumption: Lessons from consumer-focused sustainability marketing in the food-product sector
University essay from Lunds universitet/Internationella miljöinstitutetAbstract : There is a growing demand from policy makers for businesses to help close the consumer intention-action gap for sustainable product choice and strengthen the green economy. Moreover, there is increased interest from consumers in brands that are transparent about their environmental impact. READ MORE
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4. Trust Builder Bitcoin : Cryptocurrencies as Marketing Tools beyond Functionality in the Exemplary Application Sector Online Sex Shops
University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälleAbstract : Up until now, Bitcoin as a marketing tool to leverage the brand image of an e-retailer has only been researched scarcely. This paper contributes to filling this gap by looking at Bitcoin’s suitability as primarily a cognition-based trust-building tool in the context of online sex shops. READ MORE
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5. En marknadsanalys om hållbar glasskonsumtion : en kvalitativ studie om utbudet av glassar på svensk marknad och hur glassföretagen profilerar sig inom hållbarhetssegmentet
University essay from SLU/Dept. of EconomicsAbstract : Trots ökad vetskap om kostens påverkan på vår hälsa lider många av diabetes typ 2, och hjärtoch kärlsjukdomar är idag den vanligaste dödsorsaken i Sverige. Detta påvisar att det behöver skapas en större medvetenhet kring kostens effekter, parallellt med ett bredare utbud av hållbara matvaror på marknaden. READ MORE