Essays about: "purchasing in companies"
Showing result 1 - 5 of 363 essays containing the words purchasing in companies.
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1. Design and development of EQMS - An easy-to-use entry-level Quality Management System
University essay from Lunds universitet/ProduktionsekonomiAbstract : Background: In today’s business climate, companies need to make sure they have efficient resource management and that the quality of product and services fulfills the customers constant changing expectations, potential regulations, and global environmental policies. Possible approaches for companies to address this is through more strategic purchasing and earlier involvement of purchasers in processes and development projects. READ MORE
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2. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh
University essay fromAbstract : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. READ MORE
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3. Managing the procurement process during scale-up: A case study of a European Battery Manufacturer
University essay from KTH/Skolan för industriell teknik och management (ITM)Abstract : The European battery market is in rapid growth and the industry actors are ramping up production as well as exploring international expansion opportunities. However, due to the relative novelty of the industry in Europe, there is a lack of benchmark companies and established frameworks for successful expansion. READ MORE
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4. Segmenting Countries in the Food Packaging Market: A Cluster Analysis Approach
University essay from Lunds universitet/Statistiska institutionen; Lunds universitet/Nationalekonomiska institutionenAbstract : The food packaging market has been witnessing substantial growth due to changing consumer lifestyles, urbanization, increased purchasing power, and growing environmental sustainability awareness. This growth presents significant opportunities for companies operating in this market. READ MORE
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5. The Effect Of Social Media (Paid, Earned, Owned) On Consumer Green Purchase Behaviour In Chinese Market : A Quantitative Research
University essay from Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)Abstract : Background As people become more aware of environmental protection, green purchasing has gradually become a trend among consumers. Social media, as an emerging marketing approach, has also started to gain more and more companies' attention and application. READ MORE