Essays about: "quantitative customer retention"

Showing result 1 - 5 of 28 essays containing the words quantitative customer retention.

  1. 1. "How can tech startups enhance their customer retention and acquisition

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Danut Avram; Oluwadamilola Olaitan; [2023]
    Keywords : Customer retention; Customer acquisition; Social media marketing; User engagement; Brand awareness; Tech startups; Customer relationship management CRM ; Trust; Targeted advertisement.;

    Abstract : This  research  emphasizes  the role  of  social  media  in  customer  acquisition  retention.Furthermore, it investigates insights that have the potential to benefit tech startups inshaping  their  strategies  and  effectively  allocating  resources  to  achieve  consistentcommunication with their customer base. READ MORE

  2. 2. The effects of servicescape on customer satisfaction and possible implications on customer retention within movie theater industry

    University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Author : Fareed Ahmedi; Mustafa Al Salhi; Felix Huynh; [2023]
    Keywords : SF Bio; Movie theaters; Cinema; Leisure Service; Servicescape; Strategic Roles of Servicescape; Three Dimensions of Servicescape; Five Servicescape Factors;

    Abstract : Research questions: How does the servicescape in movie theaters, with a particular focus on SF Bio Västerås, influence customer satisfaction and retention, and what are the perceived quality and challenges associated with its implementation? Purpose: The purpose of this study is to explore how movie theaters, such as SF Bio Västerås, use servicescape to influence customer service experience. The study aims to investigate the customers' perceived quality of movie theater servicescape and its impact on customer satisfaction and retention. READ MORE

  3. 3. ASSESSING SERVICE QUALITY AND CUSTOMER SATISFACTION USING SERVQUAL MODEL (A mixed-method study to assess service quality of ultrasound departments of private hospitals in Karachi city)

    University essay from Göteborgs universitet/Graduate School

    Author : Sakina Adnan; [2022-07-15]
    Keywords : Service quality; Service perception; Service expectation; Patient satisfaction; Ultrasonography; Sonographers;

    Abstract : Service quality and customer satisfaction are important concepts that companies need to understand to stay competitive in business and thus grow. Companies need to know how to measure these constructs from the consumer's perspective to understand their needs better and thus satisfy them. READ MORE

  4. 4. Impact of Customer Satisfaction and Trust in the Context of a Business Ecosystem on Customer Retention in Online Retailers.

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Lily Rutström; [2022]
    Keywords : Customer loyalty; Customer retention; Trust; Customer satisfaction; Online retailer; Business ecosystem; Online customer experience; Perceived value; E-service quality; Amazon;

    Abstract : Customer retention also referred to as Customer loyalty has been proven to be an important factor in the success of online retailers. However, recent research has shown that many online retailers are still unenlightened on the elements they need to focus on in order to retain their customers. READ MORE

  5. 5. How is employee turnover related to employee retention? A systematic review on two sets of meta-analyses.

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Amanda Enander; José Cardoso; [2020]
    Keywords : retention; turnover; meta-analysis; review; employee; country; industry; sector; Business and Economics;

    Abstract : For years researchers have studied retention and turnover, yet there is still no single solution for the problem of balancing both these concepts in organizations. Turnover is defined as the rupture of ties between an employee and his/her organization, whilst retention is defined as the option of the employee to stay in the organization while not looking out for other job alternatives. READ MORE