Essays about: "questionnaire on effects of COMMUNICATION"

Showing result 1 - 5 of 32 essays containing the words questionnaire on effects of COMMUNICATION.

  1. 1. The language of risk: A quantitative study on the effects of presentation format in risk communication

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Andreas Lidin; Daniel Mira; [2024]
    Keywords : Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

    Abstract : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. READ MORE

  3. 2. Local collaboration in a Mixed Reality environment : Adding virtual heads to improve social presence

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Lucas Detto; [2023]
    Keywords : Mixed reality; Augmented reality; Social presence; Avatars; Uncanny valley; Video see-through; Blandad verklighet; Förstärkt verklighet; Social närvaro; Avatarer; Kusliga dalen; Video genomskinlig;

    Abstract : This thesis investigates the use of virtual avatar heads to enhance local video see-through collaboration in a mixed reality environment. When users engage with each other using a head-mounted display, the device sits atop their head and obstructs their view, concealing their gaze and facial expressions while collaborating. READ MORE

  4. 3. Defense Against the Dark Arts: A Quantitative Study on Inoculation Communication Against Fake News Using Fake Authority

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Ellen Hagström; Astrid Linder; [2022]
    Keywords : COVID-19; Misinformation; Prebunking; Authority; Inoculation;

    Abstract : In a digital era, information has never traveled faster. However, the same goes for misinformation and fake news that during recent years has become an issue for societal fundamentals such as elections, public health, and trust in global governance. READ MORE

  5. 4. Are consumers habitual liars? A quantitative study of factors influencing swedish consumers' purchase intention for sustainable products

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Nellie Gunnarsson; Lovisa Hedvall Rosqvist; [2022]
    Keywords : Sustainability; Sustainable consumption; Theory of Planned Behavior; Attitude-behavior gap;

    Abstract : Overconsumption has become an increasing global challenge in the last decades, followed by an awareness of the need to change consumption behaviors to sustainable purchasing decisions. The purpose of this quantitative study is to create a better understanding of the drivers and their effects on sustainable purchasing behavior. READ MORE

  6. 5. Cloudy beliefs, or just clouds? : Believability of climate change messages in Swedish news media and nature documentaries

    University essay from Uppsala universitet/Institutionen för informatik och media

    Author : Kajsa Thorsén; [2022]
    Keywords : ;

    Abstract : Climate change is a frequently discussed topic in several news mediums, not the least in Swedish news media and nature documentaries. Existing research on the perception of climate change messages has primarily focused on aspects of trust in the news source, pro-environmental attitudes and behavior, and audience engagement; the role of believability in a message, however, has been overlooked. READ MORE