Essays about: "questionnaire on hotel"

Showing result 1 - 5 of 18 essays containing the words questionnaire on hotel.

  1. 1. Do reviews really affect your hotel decision? : A study about what impact reviews have on the consumers buying decision in the hotel industry.

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Sebastian Davidsson; [2023]
    Keywords : Hotel booking; Online reviews; Consumer decision making process; E-Word-of-mouth;

    Abstract : Background Today the hotel industry has become very digitalized compared to when there was only a travel catalogue to look in. Nowadays people search for information about hotels and read reviews from past guests online. There are different kinds of accommodations and lately it has become popular with shared services like Airbnb. READ MORE

  3. 2. Study On The Interaction Between Green Marketing Mix Element And Consumer Purchase Intention Of The Hotel Industry In Sri Lanka.

    University essay from Umeå universitet/Företagsekonomi

    Author : Harshani Kalahevithana; Chamilka Wickramasinghe; [2023]
    Keywords : Hotels; Tourism Industry; Green Marketing Mix; Consumer purchase intention; Sustainability; Product; Price; Place; and Promotion;

    Abstract : The main purpose of this study is to evaluate the interaction between the green marketingmix elements and consumer’s purchase intention with reference to hotels in coastal beltin Sri Lanka. This study shows Green Product, Green Price, Green Distribution, andGreen Promotion influence consumer’s purchase intention. READ MORE

  4. 3. Needed and wanted? The effects of Green Marketing on Customer Satisfaction in the hotel industry.

    University essay from Umeå universitet/Företagsekonomi

    Author : Maike Strube; [2022]
    Keywords : Green Marketing; Customer Satisfaction; Hotel Industry;

    Abstract : The purpose of this study is to analyze if green marketing influences customer satisfaction significantly in the hotel industry in Umeå. Several green practices are tested to create an overall picture of the behavior on the market. These are Water Conservation, Energy Conservation, Waste Management, Food Management and Labeling. READ MORE

  5. 4. Do different sources of social support moderate differently between job insecurity and individual and organizational outcome variables?

    University essay from Stockholms universitet/Psykologiska institutionen

    Author : Lygian Syoufani; [2022]
    Keywords : job insecurity; worklife interference; job satisfaction; turnover intention; social support supervisor; social support colleague; tourism; trade; hospitality;

    Abstract : This study aimed to determine whether different sources of social support play different roles in moderating job insecurity and its outcomes, identify which source of support is more important and whether there are gender differences in terms of interest variables between men and women. This research was intended to support business actors and employees from the trade, tourism, and hotel sectors by providing the necessary support to manage the consequences of work-family interference, job satisfaction, and turnover intentions associated with job insecurity. READ MORE

  6. 5. The impact of trust in eWOM through dimensions of source credibility towards purchase intention of a hotel stay

    University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Author : Hanna Lundin; [2021]
    Keywords : EWOM; Trust; Source Credibility; Hotel industry; Online reviews; Hotel Stay; Purchase intention;

    Abstract : The purpose of this study was to investigate how trust was built from three dimensions of source credibility in an electronic word of mouth space towards purchase intentions of a hotel stay. The chosen dimensions of Source Credibility that were investigated in the study was: Homophily, Expertise and Trustworthiness. READ MORE