Essays about: "questionnaire on sales growth"

Showing result 1 - 5 of 8 essays containing the words questionnaire on sales growth.

1. 1. How to Increase Handover Accuracy of Marketing Generated Leads : A Case Study of the Leads Handover in a Multinational B2B Cooperation

   University essay from KTH/Industriell marknadsföring

   Author : Olivia Persson Hedin; Malena Sihvonen; [2016]
   Keywords : Marketing Generated Leads; Lead Handover; Marketing-Sales Interface; Marketing and Sales Alignment; Information Handover; Interdepartmental Cooperation; Information Handover; Business-to-Business; kundleads från marknadsföringsaktiviteter; överlämning av kundleads; samarbete mellan marknadsföring och sälj; informationsöverlämning; business-to-business;

   Abstract : På grund av marknadsförings växande roll i kundinteraktion, befinner sig marknadsavdelningar allt mer i besittning av nya typer av kundinformation och sådan information som traditionellt har genererats och förvaltats av försäljningsavdelningar. Genom att tillhandahålla försäljningsavdelningen med högkvalitativa kundleads och samarbeta i att avancera dessa till faktiska affärer, kan marknadsföring använda sin nya roll i kundinteraktionen och därmed stödja försäljningstillväxten. READ MORE

3. 2. Micro sized retailers’ usage of e-CRM : A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe their e-CRM adoption.

   University essay from Ekonomihögskolan, ELNU

   Author : Linda Sjögren; Fredrik Fagerström; [2012]
   Keywords : e-CRM; growth orientation; micro sized companies; retailers;

   Abstract : Title: Micro sized retailers usage of e-CRM: A study about how far micro sized retailers have implemented e-CRM and exploration of what factors can describe the e-CRM adoption   Course code: 4FE03E   Authors:        Fredrik Fagerström               880107                   Linda Sjögren                      880805   Research question: The research explores what factors can explain e-CRM adoption of micro sized retailers through 6 hypotheses, derived from literature review.   Purpose: The purpose of this study is to describe how far micro sized retailers have implemented e-CRM and explore what factors can describe their e-CRM adoption. READ MORE

4. 3. Business Growth : A study of the Impact of Transformational Leadership, Innovation and Competence Management

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Ifeoluwa Olaitan Jegede; Tarkan Haskan; [2011]
   Keywords : Business Growth; Transformational Leadership; Innovation; Competence Management;

   Abstract : For every firm, company or business organisation, growth and progress is the major focus. In fact for every facet of living organism, growth is an essential factor which if not in place, stagnation is inevitable. Growth in this sense could be in terms of the market performance, sales, number of employees to mention a few. READ MORE

5. 4. Differential pricing & promotion and their effect on growth of SMEs which offer standardized services : A Case Study of Snowhite Dry Cleaners Pakistan

   University essay from Institutionen för teknik och samhälle

   Author : Abid Naeem; Ssebunnya Henry; [2010]
   Keywords : Differential pricing; Promotion; Competitive strategy; Services marketing management; Customer value; Business growth; Marketing management.;

   Abstract : Problem: In bid to stay competitive in the industry, SMEs have to apply several  formal marketing techniques which will help them edge past their competitors regardless of the many operational challenges they are facing. Moreover, through the first questionnaire the authors realized that if the case company could appreciate the use of marketing techniques in the market, it would gain more market share hence realizing organic growth. READ MORE

6. 5. Transformational Leadership : The Relationship Between Transformational Leadership and Organizational Performance

   University essay from Blekinge Tekniska Högskola/Sektionen för management

   Author : Mohammad Ali; [2010]
   Keywords : Leadership; Organizational Performance; Transformational leadership.;

   Abstract : In the current economic climate the circumstances and the environment for companies constantly change and organizations which in the future want to be competitive have to adapt to these new conditions and market requirement else they are forced to be out of business. Seeing the rapid change in telecom sector with flat sales in many countries during 2008, 2009 and 2010 Ericsson decided to do a major re organization in 2010. READ MORE