Essays about: "research base thesis title in..."
Showing result 1 - 5 of 27 essays containing the words research base thesis title in....
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1. Why Coffee Machine Chats and Laundry Time Matter: Investigating Opportunities and Challenges of Different Work Arrangements
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : The subject of this thesis is based on a qualitative research study to examine the opportunities and challenges of the three work arrangements, physical in-office work, hybrid work, and remote work, as perceived by employees. Additionally, the perceived impact of those work arrangements on work-life interdependency is explored. READ MORE
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2. Inclusiveness of autistic consumers in E-commerce : An exploratory study on the inclusiveness for consumers on Autism Spectrum Disorder
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date:2023-05-31Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society, and Engineering, Mälardalen University Authors: Anwaar Naser, Laura Maria Trandafir and, Asterios Mastorokostas Varsamidis Title: Inclusiveness of autistic consumers in the E-commerce Supervisor: Stylianos Papaioannou Keywords: Autism, ASD, niche, consumer, inclusiveness, e-commerce, website design. Research question: How is the inclusivity of ASD consumers addressed in online shopping? Purpose: The purpose of this thesis is to analyse the online shopping experience of consumers with autism to identify opportunities for e-commerce businesses to create more inclusive websites. READ MORE
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3. The Impact of Instagram Influencers on Consumer Purchasing Intention
University essay from Mälardalens universitet/Akademin för ekonomi, samhälle och teknikAbstract : Date: (05/01/22) Level: Bachelor thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Las Amin, Saad Husseino, Nour Kellawi Title: The Impact of Instagram Influencers on Consumer Purchasing Intention Supervisor: Noushan Memar Keywords: Influencers, Online purchasing intention, Instagram, Online influencer marketing, Trust, eWOM, Generation Z Research question: What are the impacts of Instagram influencers on online consumer purchasing intentions? Purpose: The primary purpose of this research is to investigate how social media influencers, otherwise dubbed as “Instagrammers,” particularly impact the online purchasing intentions of buyers and understand the role of Instagram influencers in the different online purchasing trends in organizations that rely on these individuals for their marketing activities in e-commerce. Method: Qualitative research using focus group method for data collection and analysis. READ MORE
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4. Supporting the Cause: How Can Football Supporters Engage with a Club's Brand Extensions
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: Supporting the Cause: How Can Football Supporters Engage with a Club’s Brand Extensions Seminar Date: June 4th, 2020 Course: BUSN39: Degree Project in Global Marketing Authors: Peter Moane and Alessandro Solmi Supervisor: Ekaterini Drosou Thesis Purpose: This research aims at understanding what English supporters of football teams with a small fan base deem important in order to buy, engage or interact with the brand extensions put in place by their favourite club, thereby contributing to the club’s revenue. Methodology: The thesis adopts a relativist ontology and a social-constructionist epistemology, which induced authors to choose a qualitative method and an abductive approach. READ MORE
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5. The perceived innovativeness of the manufacturing process and perceived product quality. The case of creative and technology-intensive industries.
University essay from Lunds universitet/Företagsekonomiska institutionenAbstract : Title: The perceived innovativeness of the manufacturing process and perceived product quality. The case of creative and technology-intensive industries. READ MORE
