Essays about: "research on customer satisfaction in banks"

Showing result 1 - 5 of 19 essays containing the words research on customer satisfaction in banks.

  1. 1. The sudden rise of neobanks and the threat it poses upon the traditional banking system.

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Victor Lindström; Olof Nilsson; [2023]
    Keywords : ;

    Abstract : The aim of this paper is to investigate the emergence of neobanks in the financial services industry, and whether they pose a threat to traditional banks. To successfully answer this, gaps in previous research and studies were examined to generate three research questions. READ MORE

  2. 2. Digital Services of Banks - Increasing Customer Satisfaction or Growing Digital Divide? A study on elderly Swedish bank customers' acceptance of bank's digital services

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Philip Lindh; Jacob Falksäter; [2022]
    Keywords : Digitalization; Banking; Digital divide; Technology Acceptance Model; Elderly customers;

    Abstract : The digitalization in the banking sector has rapidly transformed the way bank customers interact with their bank and benefit from its banking services. As a result of this quick transformation, many older people feel they have been left behind and are struggling to adapt to the new way of doing the essential bank errands that needs to be done in order to still be a part of modern society. READ MORE

  3. 3. Customer Satisfaction in the Cooperative Banking industry: a quantitative approach.

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Nils Baqué; Alban Ferati; Rahul Singh; [2021]
    Keywords : Cooperative Banking Industry; Financial Industry; Retail Banking; Customer Satisfaction; Perceived Quality; Perceived Value; France;

    Abstract : [Introduction] Cooperative banks in France have a major impact on the finance industry and the French economy. The French financial ecosystem differs in comparison with other European countries because of a higher number of cooperative banking groups, which have a dominant market share in the financial industry. READ MORE

  4. 4. A bank’s strategical positioning within the Green Sector for an increased customer satisfaction : a segmented kano analysis

    University essay from SLU/Dept. of Economics

    Author : Oscar Klofsten; [2021]
    Keywords : customer satisfaction; service marketing mix; segmented kano; analysis; green sector; bank;

    Abstract : The major banks in Sweden are seen as confusingly similar to their customers. By taking a behavioural focus, banks may understand how they can make themselves unique and increase their customer satisfaction. Through increasing customer satisfaction, banks may be able to gain a competitive advantage and consequently increase their profit. READ MORE

  5. 5. Greening the Banks - Are the Customers Onboard : A study into the effects of green banking products on Swedish retail banking customers

    University essay from KTH/Skolan för industriell teknik och management (ITM)

    Author : Thomas Nilsson; Rasmus Schwerin; [2019]
    Keywords : Green Banking; Retail Banking; Green Banking Products; Customer Loyalty; Customer Satisfaction; New Service Development; Customer Knowledge; Customer Preferences; Consumer Behavior; Gröna Bankprodukter; Kundlojalitet; Kundnöjdhet; Grön Bank; Banktjänster för Privatpersoner; Ny Serviceutveckling; Kundkunskaper; Kundpreferenser; Konsumentbeteende;

    Abstract : Increasing climate awareness, the Paris Agreement urging institutions to enable the economic transition toward sustainability and the looming possibility of environmental regulations are challenges facing the banking sector today. This study however chooses to see opportunities in a changing retail banking environment, investigating what green banking products customers want their bank to provide and how the introduction of green banking product might impact customer loyalty. READ MORE