Essays about: "resource-based view sas"

Found 2 essays containing the words resource-based view sas.

  1. 1. Strategic Synergies in the Skies : The Role of Resource Sharing in Aviation Alliances

    University essay from Uppsala universitet/Företagsekonomiska institutionen

    Author : Jacob Sonnesjö Nyqvist; Kevin Woodward; [2024]
    Keywords : Strategic alliances; resource sharing; resource-based view RBV ; aviation alliances; business networks.;

    Abstract : This thesis investigates strategic alliances in the aviation industry, focusing on resource sharing, using Scandinavian Airlines (SAS) within Star Alliance and SkyTeam as case studies. It examines the operational and competitive benefits of these collaborations through qualitative research, including interviews with executives and experts. READ MORE

  2. 2. "FLYING HIGH" or The Successful Take-off of airBaltic

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Zane Zilberga; Vita Kasparjosta; [2008]
    Keywords : airBaltic; Open Sky; outside-in perspective; inside-out perspective; resources and capabilities; airline industry;

    Abstract : This is a case study of a Latvian airline airBaltic that despite the tough characteristics of the airline industry has been able to grow steadily and compete side-by-side with the aggressive low-cost competitors. We explore how the company has managed to transform from a full service airline with a home base in a small and unrecognized destination to a competitive hybrid carrier that is able to follow the industry price pressure by simultaneously expanding its route network and uncovering the hidden potential of the market. READ MORE