Essays about: "retail customer experience"

Showing result 1 - 5 of 124 essays containing the words retail customer experience.

1. 1. The new era of Electric Vehicles: Rolling out the Energy Storage Solution of Tomorrow - A single case study investigating fleet customers' opportunities and challenges with adopting Vehicle-to-Grid technology, to identify complexities and important considerations when accelerating the implementation.

   University essay from Göteborgs universitet/Graduate School

   Author : Fanny Söderström; Maria Nordin; [2023-07-20]
   Keywords : Innovation; Sustainability; Technology Adoption; Electrical Distribution; Power Grid; Electric Vehicles; Energy Storage Solutions; Renewable Energy; V2X; Vehicle-to-Grid; V2G;

   Abstract : The following thesis investigates the complexities of implementing the Vehicle-to-Grid (V2G) technology. It explores the perceived benefits and challenges that fleet customers within an automotive company have towards the technology. READ MORE

3. 2. How to improve customer satisfaction with customer surveys and lean for retail

   University essay from Göteborgs universitet/Graduate School

   Author : Nahia Bilbao Gato; [2023-07-18]
   Keywords : lean for retail; customer satisfaction;

   Abstract : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. READ MORE

4. 3. When second time’s a charm - Exploring consumers’ temporal experiences within second-hand fashion shopping

   University essay from Göteborgs universitet/Graduate School

   Author : Julia Stenmark; Klaudia Urda; [2023-07-03]
   Keywords : sustainable consumption; second-hand fashion shopping; shopping-as-practice; temporal experience; customer experience; circular practice;

   Abstract : Second-hand fashion has emerged as a more sustainable way of shopping, promoting the circular economy while offering unique styles for a cheaper price. Although consumers generally express a willingness to adopt a more sustainable fashion consumption, this is not mirrored in their actual engagement in second-hand fashion shopping. READ MORE

5. 4. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

   University essay from Göteborgs universitet/Graduate School

   Author : Karin Gåsste; Antara Islam; [2023-07-03]
   Keywords : customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

   Abstract : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. READ MORE

6. 5. "Cracking the GenZ Code: Unraveling the Needs, Pain Points, and Desires for an Improved Omnichannel Fashion Experience" : A qualitative study by understanding the consumer decision-making process

   University essay from Linnéuniversitetet/Institutionen för management (MAN)

   Author : Ebba Uhlin; Moa Lundberg; [2023]
   Keywords : Omnichannel; E-commerce; Physical Stores; Pain Points; Touchpoints; Customer Journey; Consumer Decision-Making Process; Retail Technologies; Generation Z;

   Abstract : In recent years there has been a remarkable distribution of the omnichannel environment, which has emerged as a significant factor in the fashion industry. Today's society is characterized by customers who possess extensive knowledge and easy access to information online, with the added convenience of constantly available e-commerce. READ MORE