Essays about: "retail organization"

Showing result 1 - 5 of 85 essays containing the words retail organization.

1. 1. Factors Affecting Employment Duration in the Food Retail Industry

   University essay from KTH/Matematisk statistik

   Author : Beata Sundling; Lova Höft; [2023]
   Keywords : statistics; applied mathematics; regression analysis; multiple linear regression; employment duration; employment turnover rate; food retail industry; statistik; tillämpad matematik; regressionsanalys; multipel linjär regression; anställningens varaktighet; personalomsättningshastighet; dagligvaruhandeln;

   Abstract : Measuring and tracking the employee turnover rate is a crucial part when evaluating a company’s performance. An important part of this is measuring the employment duration within an organization. READ MORE

3. 2. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
   Keywords : Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

   Abstract : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. READ MORE

4. 3. Exploring Corporate Brand Orientation in a Retail Setting – A Qualitative Case Study in the Swedish Grocery Retail Industry

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Julia Hüsam; Linnéa Nordmark; [2023]
   Keywords : Retailing; Corporate Brand Orientation; Corporate Branding; Corporate Brand Identity; Internal Branding; Business and Economics;

   Abstract : Thesis Purpose: The purpose of this thesis is to explore what may facilitate or inhibit a stronger corporate brand orientation in a retail organization. We explore the factors of internal corporate brand identity elements, internal corporate brand image and internal branding, while also considering retail-specific characteristics. READ MORE

5. 4. Developing Guidelines for Proactive Supply Chain Risk Management - A Case Study at IKEA Category Food Logistic Services

   University essay from Lunds universitet/Teknisk logistik

   Author : Isabella Dahlheim; Anna Myhrman; [2023]
   Keywords : Supply Chain Risk Management SCRM ; Proactive SCRM; Risk Management Maturity; Risk Culture; Learnings Lessons Learned ; Multiple Case Study; Design Science Research Approach; Technology and Engineering;

   Abstract : The number of supply chain disruptions has increased over the last couple of years. The Covid-19 Pandemic, blockage of the Suez Canal and Russian invasion of Ukraine are some well-known examples of disruptions. READ MORE

6. 5. Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation

   University essay from Lunds universitet/Företagsekonomiska institutionen

   Author : Lauriane Martine Jambu; Nina Lotz; [2023]
   Keywords : digital transformation; retail industry; design system; dynamic capabilities; digital maturity; adoption; human factors; Business and Economics;

   Abstract : This thesis aims to explore how a design system can serve as a resource for digital transformation within the retail industry, by drawing from the dynamic capabilities approach and the digital maturity framework by Pinto et al. (2023). READ MORE