Essays about: "retailer satisfaction survey"

Showing result 1 - 5 of 8 essays containing the words retailer satisfaction survey.

1. 1. Impact of Customer Satisfaction and Trust in the Context of a Business Ecosystem on Customer Retention in Online Retailers.

   University essay from Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

   Author : Lily Rutström; [2022]
   Keywords : Customer loyalty; Customer retention; Trust; Customer satisfaction; Online retailer; Business ecosystem; Online customer experience; Perceived value; E-service quality; Amazon;

   Abstract : Customer retention also referred to as Customer loyalty has been proven to be an important factor in the success of online retailers. However, recent research has shown that many online retailers are still unenlightened on the elements they need to focus on in order to retain their customers. READ MORE

3. 2. What do skin care consumers think about personalization of content, user interface or a combination of both?

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Johannes Bäckerås; [2019]
   Keywords : Personalization; Customer Satisfaction; Customer Loyalty; Optimization; Customer attitude; Personligfiering; Kundnöjdhet; Kundlojalitet; Optimering; Kunders attityd;

   Abstract : Background The cosmetic industry is growing at a fast pace and, like other industries, there are a few problems regarding e-retailing that makes it hard for customers to make optimal purchase decision. Example of problems are; the number of e-retailers increase, e-retailers’ variety of products increase, and the content is almost unlimited. READ MORE

4. 3. Evaluation and Improvement of an Industrial Retailer’s Level of Marketing Channel Integration : A Cross-Border Case Study from the Maintenance, Repair and Operations Sector Taking the Perspective of the Physical Store

   University essay from Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

   Author : Saskia Wichmann; Jan-Willem Nieuwenhuis; [2018]
   Keywords : industrial retail; industrial marketing; marketing channel integration; multi-channel; cross-channel; omni-channel.;

   Abstract : This thesis aims to answer the research question of how an industrial retailer’s level of channel integration can be evaluated and improved. A conceptual model is developed and applied in a case study context of the shop channel of a large international industrial distributor of maintenance, repair and operations goods. READ MORE

5. 4. Let's Integrate! - A quantitative study on how retail channel integration affects consumer's satisfaction, offer perception and the value of the shopping trip itself

   University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Elias Säfwenberg; [2014]
   Keywords : Retailing; Channel Integration; Omni Channel; Multichannel; Consumer Satisfaction;

   Abstract : Retailing is a tough business; changing consumer trends and technological improvements constantly pressure retailers to improve their offerings. With the proliferation of the mobile internet retailers are scrambling to offer their customers more and more touch points to interact. READ MORE

6. 5. Creating competitive advantage for the 3PL sector by identifying retailers' needs

   University essay from IHH, Centre of Logistics and Supply Chain Management

   Author : Daniel Willner; Stavros Zafeiridis; [2012]
   Keywords : 3PL outsourcing; competitive advantage; logistics selection criteria; value-added services; retailer’s logistics activities;

   Abstract : Globalization, economic volatility and uncertainty have impacted global business markets. This has also had an effect on the logistics and supply chain sector. The third party logistics (3PL) industry is constantly changing due to global industry consolidation, technology integration, industry specialization, and industry alliance networks. READ MORE