Essays about: "review spam"

Found 3 essays containing the words review spam.

  1. 1. Data Quality Model for Machine Learning

    University essay from Blekinge Tekniska Högskola/Institutionen för programvaruteknik; Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Author : Nitesh Nitesh Varma Rudraraju; Varun Varun Boyanapally; [2019]
    Keywords : Machine learning; Data Quality Attributes; Data Quality Model;

    Abstract : Context: - Machine learning is a part of artificial intelligence, this area is now continuously growing day by day. Most internet related services such as Social media service, Email Spam, E-commerce sites, Search engines are now using machine learning. READ MORE

  2. 2. Detecting Fake Reviews with Machine Learning

    University essay from Högskolan Dalarna/Mikrodataanalys

    Author : Marina Ferreira Uchoa; [2018]
    Keywords : Text mining; review spam; fake review; deceptive review;

    Abstract : Many individuals and businesses make decisions based on freely and easily accessible online reviews. This provides incentives for the dissemination of fake reviews, which aim to deceive the reader into having undeserved positive or negative opinions about an establishment or service. READ MORE

  3. 3. Spam as an Advertising Tool : Possibilities in drawing people’s attention using carefully thought-out and aimed at the right market spam advertisement

    University essay from Högskolan i Jönköping/IHH, Företagsekonomi

    Author : Elina Ormane; [2012]
    Keywords : marketing; direct marketing; e-mail; spam; advertising technique; advertising tool; mailing; attitude and perception;

    Abstract : It has been considered that spam is one of the worst advertising tools in the Internet because of wide range of porno, Viagra, luxury brands’ replicas and other unwanted mailings all over the world; nevertheless, a lot of companies continue to use this tool for products’ or services’ introduction to their potential clients and partners. According to the author’s personal four-year-experience in marketing field, the mostly asked question by companies is how to advertise the product or service to new potential partners or clients using spam without losing the reputation of the company. READ MORE