Essays about: "rivalry effects"

Showing result 1 - 5 of 10 essays containing the words rivalry effects.

  1. 1. Football Sponsorship in a context of Club Rivalry: the possible moderating effect of product type based on the FCB grid

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Léandre Tellene; [2021]
    Keywords : sports sponsorship; rivalry effects; oppositional loyalty; social groups; product type; Business and Economics;

    Abstract : .... READ MORE

  3. 2. Do You Dare to Compare? The Effects of Comparative Advertising on Consumer Responses Towards the Advertised and Attacked Brands - A Case Study of Arla Foods and Oatly

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Louise Håkansson; Ebba Norberg; [2020]
    Keywords : Comparative Advertising; Market Position; Advertising Value; Malicious Comparative Advertising; Hierarchy of Effects;

    Abstract : In 2014, a long-stretched feud began between dairy company Arla Foods and oat milk company Oatly, and is continuously ongoing. The rivalry between the two companies includes advertising where the companies target one another, in different ways. READ MORE

  4. 3. Modelling of organic data centers

    University essay from KTH/Kemiteknik

    Author : Mimmi Sandström; [2020]
    Keywords : organic data center; waste heat recovery; free cooling; next generation data center; greenhouse; ekologisk datorhall; återvinning av spillvärme; fri kyla; nästa generation datorhall; växthus;

    Abstract : I det här examensarbetet undersöks möjligheten att återvinna termisk energi genom att driva en så kallad ekologisk datorhall. Denna uppstår genom en integration mellan en storskalig högpresterande datorhall och ett växthus. READ MORE

  5. 4. Let's save the lomas! : exploring the barriers and opportunities for the collective action at Lomas de Pamplona in Lima, Peru

    University essay from Lunds universitet/LUCSUS

    Author : Evelyn Lisseth Salas Alfaro; [2020]
    Keywords : Social-ecological systems; coastal lomas; urban commons; collective action; urban ecosystems; Sustainability Science; Social Sciences;

    Abstract : Urban populations are growing rapidly with several environmental and social effects in the process. At a governance level, resources go from being regulated by federal and state institutions into being considered urban areas governed by the local government. READ MORE

  6. 5. Peacekeeping: a choice between stability and peace? A study on the effects of peacekeeping on peacemaking in the India-Pakistan Conflict

    University essay from Lunds universitet/Statsvetenskapliga institutionen

    Author : Linnea Määttänen; [2018]
    Keywords : Peacekeeping; Peacemaking; India-Pakistan Conflict; UNMOGIP; United Nations Military Observer Group in India and Pakistan; Law and Political Science;

    Abstract : This study has the ambition to illuminate the relationship between peacekeeping and peacemaking. J.Michael Greig and Paul F. Diehl found in their study “Peacekeeping-Peacemaking dilemma” an interesting connection between the presence of a peacekeeping force and the failure of peacemaking process. READ MORE