Essays about: "role of Small Medium Enterprises SME’s ."

Showing result 11 - 15 of 71 essays containing the words role of Small Medium Enterprises SME’s ..

  1. 11. The Role of Foreign Market Knowledge in Internationalization of B2B Born Global SMEs : A Case Study of Deep Tech Companies

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Viktoria Gnatenko; Chenyu Huang; Simon Olsson; [2019]
    Keywords : Internationalization process; Foreign market knowledge; Foreign market entry; Globalization; Born Globals; Small and medium sized enterprises SMEs ; Entry modes.;

    Abstract : The subject of internationalization of Born Global small and medium-sized enterprises (SMEs) that start cross-border business operations shortly after the company’s foundation has received growing scholarly attention in the last decades. Although the research of the influence of the market knowledge - information a firm has about a specific foreign market, on internationalization decisions was developing rapidly to account for the challenges of the established internationalization theories, multi-factor comprehensive analysis of the influence of all the interlinked factors of the market knowledge remains overlooked by research. READ MORE

  2. 12. Organizational Learning for the Development of Sustainability Culture in Life Science Organizations in Oresund Region

    University essay from Malmö universitet/Kultur och samhälle

    Author : Amankwa Baptiste; Krishma Eloise Jean-Baptiste; Sevgi İlgezdi; [2019]
    Keywords : organizational learning; organizational culture; sustainability culture; learning organization;

    Abstract : This research sought to understand the role of organizational learning and the experience of the use of organizational learning for the development of sustainability culture in life science companies. Therefore, the study utilized a phenomenological qualitative approach to find out the perspectives of life science companies and life science non-governmental organizations (NGOs) about the subject matter. READ MORE

  3. 13. Analyzing the usage of digital marketing and relationship marketing within Swedish SME’sin the B2B sector : Examining what is most effective

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Amanda Pettersson; Josefin Andersson; [2018]
    Keywords : Digital Marketing; Relationship Marketing; Social Media; Small and medium-sized businesses; B2B; effectiveness; marketing.;

    Abstract : Many small/medium-sized businesses to business companies today struggle withdeciding what marketing strategy to adopt since they do not have the same resources aslarger companies have. Large businesses have certain inherent advantages over smallercompanies. READ MORE

  4. 14. The importance of open innovation in small and medium-sized enterprise in Sweden : A case study of Single Technologies

    University essay from KTH/Industriell ekonomi och organisation (Inst.); KTH/Industriell ekonomi och organisation (Inst.)

    Author : Ali Shigute Sefera; Jude Bahanag Nunga; [2018]
    Keywords : Innovation; open innovation; external learning; business model; SMEs in Sweden; Innovation; öppen innovation; externt lärande; affärsmodell; små och medelstora företag i Sverige;

    Abstract : The entrepreneurs behind newly formed companies in Sweden as well as small medium-sized enterprises and start-ups are increasingly getting involved in open innovation or exploring its practices. They do this in order to develop innovative products and services. READ MORE

  5. 15. Leadership styles in SMEs - a quantitative study of the leadership styles exhibited by managers of SMEs in Sweden through the use of the multifactor leadership questionnaire

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Charles Abernethy; Elna Dahlberg; [2018]
    Keywords : SMEs; Sweden; transformational leadership; transactional leadership; passive-avoidant leadership; multifactor leadership questionnaire; MLQ; Business and Economics;

    Abstract : Despite the large quantity of studies done on the field of leadership and small and medium sized enterprises (SMEs), current literature lacks the link between these two topics and very little research has actually been done to examine the relationship between leadership styles and management within SMEs operating in Sweden. Taking into account the relevance of this research topic, this thesis aims to recognise and understand leadership styles in SMEs as observed by the employees of the company. READ MORE