Essays about: "role of clothing"

Showing result 1 - 5 of 69 essays containing the words role of clothing.

  1. 1. The Devil Wears (New) Prada

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Hanna Björkman; Elsa Spenninge; [2023]
    Keywords : identity projects; self-presentation; luxury fashion rental; Consumer Culture Theory; access-based consumption; luxury fashion; Impression Management; Social Distinction; the extended self; Business and Economics;

    Abstract : In contemporary society, it is emphasised that ownership of clothing plays a crucial role in construction- and presentation of personal identities. With the rise of sustainable consumerism and the sharing economy, access-based consumption has emerged as a notable trend, offering individuals temporary access to non-exclusively owned clothing. READ MORE

  2. 2. Folk Costume use portrayed in modern Swedish Museums : A study of nationalism, romanticism and bias in modern exhibitions as a consequence of a subject's history.

    University essay from Uppsala universitet/Kulturvård

    Author : Klara Gracie Fridberg; [2023]
    Keywords : ;

    Abstract : The purpose of this thesis has been to investigate the presented usage of folk costumes in three different folk costume exhibitions and what this presented usage may be a consequence of. The essay's issues are: What usage of the folk costume is currently represented within Swedish folk costume exhibits? What implications can be found in this representation? What are the museum's opinions on the representation and its implications? The Swedish folk costume is classified as both immaterial cultural heritage and intangible cultural heritage. READ MORE

  3. 3. The Influence of Blockchain Technology on Swedish Consumers’ Purchase Intention of Eco-Friendly Clothing Products : A Cross-Sectional Study

    University essay from Karlstads universitet/Handelshögskolan (from 2013)

    Author : Isak Klerck; Oliver Perttunen; [2023]
    Keywords : greenwashing; environmental awareness; attitudes; BCT; clothing;

    Abstract : Consumers are increasingly becoming more sustainable and strive towards making sustainable actions and purchases. As a response, companies attempt to follow this trend by offering sustainable and eco-friendly products and services, however, this has increased the tendency of greenwashing techniques. READ MORE

  4. 4. The E-Commerce of Tomorrow: An Experimental Study of How User-Generated Content can be integrated into a Retailer's Website for Fashion Merchandise Display

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Hannah Gustafsson; Klara Überall Jönsson; [2023]
    Keywords : User-Generated Content UGC ; Visual Merchandising; Technology Acceptance Model TAM ; Fashion E-commerce; Consumer Perceptions;

    Abstract : An increasing number of individuals are turning to User-Generated Content (UGC) to learn about various products and services. Prior customers' experiences and opinions significantly impact potential buyers' decision-making during the customer journey. READ MORE

  5. 5. The role of shopping motivations on sustainable consumer behaviour in the fast fashion clothing industry

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Ezgi Tekergül; Anna Frederique Leonie Koning; [2023]
    Keywords : sustainability; fast fashion; clothing; consumer behaviour; sustainable consumer behaviour; shopping motivations;

    Abstract : The purpose of this study was to better understand how consumers of fast fashion clothing with different shopping motivations consider sustainability during their purchase. The different shopping motivations are hedonic and utilitarian, which are respectively the emotion of shopping and the function of shopping. READ MORE