Essays about: "sales in sme"

Showing result 1 - 5 of 32 essays containing the words sales in sme.

  1. 1. How do Swedish SMEs overcome the barriers of open innovation in practice?

    University essay from Umeå universitet/Företagsekonomi

    Author : Alexander Thyrestam; Carl Fredriksson; [2023]
    Keywords : Open innovation; Swedish SMEs; Overcoming barriers challenges;

    Abstract : As the closed innovation model requires firms to be strongly reliant on their own R&D- capabilities in order to generate new innovations (van de Vrande et al., 2009, p. 425), a new approach has emerged over the last decade: The open innovation model. READ MORE

  3. 2. How important are digitalization and social media for an internationalization process in present time? : A qualitative study based on Swedish SME companies

    University essay from Linnéuniversitetet/Institutionen för management (MAN)

    Author : Vida Gustavsson Ramnebrink; [2023]
    Keywords : internationalization SME-companies social media “digitalization” “relations”;

    Abstract : The internationalization processes of entrepreneurship have long been a topic that has interested both entrepreneurs and researchers. In today's society with digitalization tightly integrated in our society, and with the SME business's wide range of e-stores, this study examines the importance of digitization and the use of social media in an internationalization process for Swedish SME businesses. READ MORE

  4. 3. Can Swedish SMEs preparefor the next global crisis?

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Kristoffer Gunnarsson; Marcus Jansson; [2022]
    Keywords : covid-19; international; sales channels; trade fairs; global crisis; swedish sme; adaption; digitalization; risk acknowledgements.;

    Abstract : The covid-19 pandemic has impacted the international business environmentheavily. This global crisis has forced companies all over the world to adapt.The ability to adapt has been a critical factor in being able to compete oreven survive. READ MORE

  5. 4. Can they do it all? : A multiple case study of how clusters can support the process of internationalizations for small- and medium sized organizations in Gävleborg.

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Bernard Kofi Sekyere; Sandra Sjöberg; [2021]
    Keywords : Cluster; Support system; Small- and medium sized organizations; SME; Internationalization;

    Abstract : Aim: The purpose of the study was to find out how clusters can assist small- and medium sized organizations to expand to the international market.    Method: A qualitative approach was used in this study where the primary data was collected with the help of semi structured interviews. READ MORE

  6. 5. Digitalization of the sales process : Leveraging digital sales and marketing tools to increase time effectiveness of multinational SMEs

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Samuel Taawo; Oskar Myhr; [2021]
    Keywords : SME digitalization sales internationalization marketing B2B effectivity;

    Abstract : Internationalizing small and medium sized enterprises are limited in resources in comparison to larger enterprises. Through digitalization, smaller sales organizations have been presented with tools to enable the sales representatives to use time more effectively and focus on reaching organizational goals. READ MORE