Essays about: "sales management globalization"

Showing result 1 - 5 of 13 essays containing the words sales management globalization.

1. 1. How important are digitalization and social media for an internationalization process in present time? : A qualitative study based on Swedish SME companies

   University essay from Linnéuniversitetet/Institutionen för management (MAN)

   Author : Vida Gustavsson Ramnebrink; [2023]
   Keywords : internationalization SME-companies social media “digitalization” “relations”;

   Abstract : The internationalization processes of entrepreneurship have long been a topic that has interested both entrepreneurs and researchers. In today's society with digitalization tightly integrated in our society, and with the SME business's wide range of e-stores, this study examines the importance of digitization and the use of social media in an internationalization process for Swedish SME businesses. READ MORE

3. 2. Development of an Improved Demand Planning Process - A Case Study at KåKå

   University essay from Lunds universitet/Teknisk logistik

   Author : Emma Hall; Clara Kronberg; [2023]
   Keywords : Sales Operations Planning; Demand Planning; Forecasting; Product Categorization; Non-manufacturing; Bakery Industry; Technology and Engineering;

   Abstract : Background: Operations planning and control has undergone an extensive shift from an individual company focus to a complete supply chain focus which has required a new common approach for supply chain planning and control to evolve. Increasing competition and globalization has created complexity in supply chain planning and integration since it requires a new cross-functional approach. READ MORE

4. 3. The impact of open business model, innovation types and firm’s capital structure on product’s time-to-market and firm performance

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Christoffer Nilsson; Belinda Hsu; [2022]
   Keywords : Business model framework; innovation; capital structure; time-to-market; firm performance; structural equation modeling; exploratory factor analysis;

   Abstract : For decades, globalization has introduced both opportunities and pressures for companies around the world by introducing freer trade, increasing foreign direct investment and the international use of intellectual property that boosted the diffusion of knowledge and technology. As a result, the international competition has become more intense for many firms. READ MORE

5. 4. A Framework for RFID Compatibility in a Fashion Retail Supply Chain : A Case Study in a Swedish Fashion Retailer

   University essay from Umeå universitet/Företagsekonomi

   Author : Viktor Fabricio de Barros; Stina Johnson; [2020]
   Keywords : RFID; Supply Chain; Logistics; Fashion; Retail; Compatibility; Implementation; Business;

   Abstract : In recent years supply chain management has undergone significant and rapid changes, these changes are driven by several factors including the business environment, globalization, internet-based systems technological advances and increased demands to deliver better operational performance. These changes have included the increased use of internet-based systems and new technological tools, and one widely discussed technology is Radio Frequency Identification (RFID). READ MORE

6. 5. Does culture matter in online retail? : A quantitative study based on the online shopping behaviour of generation Y in relation to the cultural influences of Germans and Swedes

   University essay from Högskolan i Jönköping/IHH, Företagsekonomi

   Author : Dionne Boerwinkel; [2016]
   Keywords : E-commerce; culture;

   Abstract : Abstract Background: Due to technological developments (e.g. internet) and globalization, business management and the sales environment faced several changes in the last decades. Together with the convenience of the e-commerce and the free trade policy in the EU, businesses are evoked to enter foreign (online) markets (within the EU). READ MORE