Essays about: "sample of theoretical background"

Showing result 11 - 15 of 68 essays containing the words sample of theoretical background.

1. 11. The Impact of Social Media Marketing on Customer Loyalty

   University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Author : Matthew Rhodes; Julian Maracic; Tobias Axberg; [2022]
   Keywords : Customer Loyalty; Social Media Marketing Activities; SMMA; Entertainment; Interaction; Trendiness; Customization.;

   Abstract : Background: To date, there have been several studies conducted on how social media marketing affects customer loyalty. However, they have been narrowed down to specific areas, such as luxury fashion, the airplane industry, and so on. Therefore, there is a literature gap on how social media marketing affects customer loyalty in general. READ MORE

3. 12. Defect intention : the specific challenges faced by women in open source that may predict (or influence) their intention to leave an open source software project/community

   University essay from Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

   Author : Ivanna Altena; Georgi A. Markov; [2022]
   Keywords : Diversity; Equity; and Inclusion; Open source; Open source software; Women in Open Source; Defect intention; Intention to leave; Multiple regression.;

   Abstract : Background Open source is largely accepted as an important innovation driver in the technology industry. Even though inclusion and diversity is beneficial for the success of technology projects (including open source software projects), many statistics are pointing out that diversity in open source is even worse than in the technology sector in general. READ MORE

4. 13. Finnish Governmentality Investigated : Comparison of the Labor Market Policies in Two Government Programs

   University essay from Lunds universitet/Socialhögskolan

   Author : Pia Vähämaa; [2021]
   Keywords : Governmentality; Neoliberalization; Power; Unemployment; Welfare; Social Sciences;

   Abstract : This comparative document analysis looks at the governmentality of the Finnish labor market policies (LMP’s). This study compares Sipilä’s and Marin’s government programs to see if there are differences. The focus is on depicting neoliberalization and power relations in the policies while investigating the framing of unemployment. READ MORE

5. 14. Persuasive technologies and digital wellness : Positive effects on end users' time management skills and overall productivity

   University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Author : Alessandro Salutari; [2021]
   Keywords : Persuasive technologies; Digital Wellness; Time Management;

   Abstract : The consistent growth in smartphone adoption together with the easy accessibility to internet usage on such devices, led to a shift in the development of personal technologies. The main change concerns devices that seek to capture user attention to those that aim to improve user well-being. READ MORE

6. 15. Development of an analytical method for the screening of meaty flavors in commercial foodstuff by SPME-GC/O-MS

   University essay from Lunds universitet/Livsmedelsteknik och nutrition (master)

   Author : Ioannis Protopappas; [2021]
   Keywords : Gass Chromatography; Mass spectrometry; Meaty flavors; Aromas; Solid pahse microextraction; Mallaird; Lipid degradation; Food technology; Agriculture and Food Sciences;

   Abstract : The aim of the project was to develop a methodology for the chromatographic analysis able to identify the key odorants in meaty food products. The approach was based on the analysis of an already in market product and the theoretical background of the meaty flavors sensorially. READ MORE