Essays about: "sample title of thesis"

Showing result 11 - 15 of 49 essays containing the words sample title of thesis.

  1. 11. Where Service Recovery Meets its Paradox : A search for the level of Service Recovery required for the Service Recovery Paradox to occur in the Hotel Industry

    University essay from Högskolan i Gävle/Företagsekonomi

    Author : Andreas Edström; Beatrice Nylander; [2021]
    Keywords : service failure; service recovery; service recovery paradox; service recovery hotel industry; customer satisfaction;

    Abstract : Title: Where Service Recovery Meets its Paradox - A search for the level of Service Recovery required for the Service Recovery Paradox to occur in the Hotel Industry  Level: Student thesis, final assignment for Bachelor Degree in Business Administration  Author: Beatrice Nylander & Andreas Edström  Supervisor: Patrik Sörqvist  Date: 2021 – June  Aim: The purpose of this study was to, within the hotel industry, investigate at what level of service recovery the service recovery paradox will come into existence.  Method: Two surveys have been conducted where 190 respondents were introduced to a scenario- based service failure in the hotel industry. READ MORE

  2. 12. A design of a 100 MS/s, 8-bit Pipelined ADC in CMOS

    University essay from Lunds universitet/Institutionen för elektro- och informationsteknik

    Author : Shen Zhang; [2021]
    Keywords : Technology and Engineering;

    Abstract : The thesis focuses on designing and simulating an 8-bit high-speed fully differential pipelined Analog to Digital Converter (ADC) in the 65nm Complementary Metal-Oxide-Semiconductor (CMOS) technology by using the software Cadence Virtuoso. The aim is to increase the operation speed of the ADC for communication systems without reducing the performance, in the meantime, the low power consumption and the low complexity should also be required when considering future implementation. READ MORE

  3. 13. Tone Deaf Marketing or Genuine Activism?

    University essay from Lunds universitet/Företagsekonomiska institutionen

    Author : Alexandra Veronica Voinow; Anastasija Kropinova; [2021]
    Keywords : woke washing; brand activism; trust; theory of planned behaviour; purchase intention; Business and Economics;

    Abstract : Title : Tone Deaf Marketing or Genuine Activism Seminar : Date: 4th June, 2021. Course : BUSN39 Degree Project in Global Marketing Authors : Alexandra Voinow, Anastasija Kropinova Supervisor : Burak Tunca Keywords : Woke Washing, Brand Activism, Trust, Theory of Planned Behaviour, Purchase Intention Thesis Purpose : The objective of this study was to research consumers awareness of woke washing and brand activism, if they were aware of the difference and how this affected their level of trust towards activist brands, which lead to the analysis of their purchase intention by using the Theory of Planned Behaviour (TPB) as a mediating variable. READ MORE

  4. 14. The affect of eWOM on brand image and purchase intention : A study on the smartphone industry in Sweden

    University essay from Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

    Author : Erdenebulgan Jargalsaikhan; Mohammed Battha; [2021]
    Keywords : Electronic word of mouth eWOM ; word of mouth WOM ; brand image; smartphone;

    Abstract : Date: 3 June 2021 Level: Bachelor Thesis in Business Administration, 15 cr Institution: School of Business, Society and Engineering, Mälardalen University Authors: Battha Mohammed Jargalsaikhan Erdenebulgan                     (93/06/10)               (99/12/14) Title: The affect of eWOM on the brand image and purchase intention Tutor: David Freund Keywords: Electronic word of mouth (eWOM), word of mouth (WOM), brand image, smartphone Research question: Does eWOM affect a brand image? Purpose: The purpose of this research study is to determine eWOM affects on brand image concerning smartphone industries in Sweden Method: To fulfill the purpose of the research study used quantitative method. The quantitative method is used by applying questionnaires to collect the empirical data to answer the research question. READ MORE

  5. 15. Impact of covid 19 Pandemic on customers purchasing Behavior: Adoption of online services platforms.

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Sheratun Jannat; Sajjad Aslam Toor; [2021]
    Keywords : Covid-19 pandemic; Consumer purchase behavior; Online purchase behavior; Adoption of online service platform; and Factors impacting online purchase behavior.;

    Abstract : Title: Impact of covid 19 Pandemic situation on customers purchasing Behavior: Adoption of online services platforms. Level: Final assignment for Master degree in Business Administration (MBA) Authors: Sheratun Jannat and Sajjad Aslam Toor Supervisor: Dr. READ MORE