Essays about: "saqib saeed khan"

Found 1 essay containing the words saqib saeed khan.

  1. 1. Is it possible for Apoteket AB to retain its customers after de-regulation? : A Case Study

    University essay from Handelshögskolan vid Umeå universitet

    Author : Muhammad Arif Khan; Saqib Saeed Khan; [2011]
    Keywords : Apoteket AB; De-regulation; customer retention; pharmaceuticals; Sweden; 7 Ps of marketing; customers;

    Abstract : Purpose of the Study To study how Apoteket AB can retain its customers after the government decision to implement de-regulation in Swedish pharmaceutical market. Apoteket AB was the only state-owned pharmacy for more than 38 years but now they are in competition with other pharmacy operators including supermarkets and gas stations. READ MORE