Essays about: "semi-structured interviews SNS"

Found 5 essays containing the words semi-structured interviews SNS.

  1. 1. eWOM COMPONENTS AND CONSUMER PURCHASE INTENTION : A Case Study of Millennials from Pakistan

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Zakaria Mohseni; Farouk Tutu Madara; [2020]
    Keywords : electronic Word-of-Mouth eWOM ; Purchase Intention; Channels; Valence; Length; Online Review; SNS;

    Abstract : Recent technological developments have changed the lifestyle of people around the world. The business sector is not an exception, and companies frequently adjust to such changes by investing in their online presence. READ MORE

  2. 2. Motivation on Twitter : A qualitative study examining motivational factors for political participation in #svpol

    University essay from Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

    Author : Elisabeth Lenstierna; [2019]
    Keywords : #svpol; political participation; political commentary; semi-structured interviews SNS; Swedish politics; uses and gratifications; U G;

    Abstract : This work takes off in earlier studies concerning motivational factors to interact in various social media in relation to societal and political discussions. The aim for this study is to garner a deeper understanding about how users on Twitter are motivated to take part in debates beneath the hashtag #svpol. READ MORE

  3. 3. Social Neworking Sites’ influence on purchase intentions : Qualitative study on their holistic influence on the users

    University essay from Umeå universitet/Företagsekonomi

    Author : Moritz Lang; [2018]
    Keywords : ;

    Abstract : This thesis treats the topic of how Social Networking Sites (SNS) influence the users’ purchase intentions. The topic is highly relevant as SNS receive more and more attention from brands which try to take advantage of the recent growth of the platforms and their ever-increasing popularity among people all around the world. READ MORE

  4. 4. Keeping up to date : Incorporating social network sites and employer branding in recruitment processes

    University essay from Umeå universitet/Företagsekonomi; Umeå universitet/Företagsekonomi

    Author : Malin Blomqvist; Myran Ekström; [2016]
    Keywords : Social Network Sites; SNS; Management; Employer Branding;

    Abstract : The use of social network sites (SNSs), such as Facebook and LinkedIn, by both organizations and the Swedish population is increasing. Previous publications in this research field lack empirical reinforcement and the empirical research that has been published often suggest a connection between recruitment via SNSs and employer branding. READ MORE

  5. 5. Best Practices in Web 2.0 Climate : Competitive Advantage Through Social Networking Tools

    University essay from Högskolan i Jönköping/IHH, Informatik; ;

    Author : Fredrik Larsson; Oskar Christensson; Carlos Ibarra; [2011]
    Keywords : Social Network; Web 2.0; Competitive Advantage; SNS;

    Abstract : The usage of social media such as YouTube, Twitter and Facebook has expanded drastically. Today almost every organization has a Facebook page and a Twitter account that complements their webpage and their physical stores. READ MORE