Essays about: "semiotic analysis"

Showing result 1 - 5 of 92 essays containing the words semiotic analysis.

  1. 1. PICTURES AT AN ELECTION A visual semiotic analysis of Swedish political parties’ visual communication in the 2018 election

    University essay from Göteborgs universitet/Statsvetenskapliga institutionen

    Author : Axel Karlsson; [2020-01-27]
    Keywords : Sweden; political communication; visual communication; political parties; visual semiotics; election posters; Facebook; social media;

    Abstract : The following thesis utilizes visual social semiotic analysis in order to investigate the usage of images by Swedish political parties during the election campaign to the Swedish Riksdag of 2018. Visual semiotics is used to identify the themes and the visual methodology used in images in election posters before comparing these to posts made by the parties on Facebook the week preceding the election in 2018 in order to ascertain whether there were differences in said themes and methodology in the posters compared to the Facebook posts or not. READ MORE

  2. 2. Revival of the Cambodia’s music as a form to sustain national identity : a case study of SmallWorld SmallBand in producing authentic songs

    University essay from Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Author : Sophornna Chea; [2020]
    Keywords : national identity; cultural identity; authenticity; revival; cultural citizenship; youth culture; social media; imagined community; media studies; production studies; music studies; Social Sciences;

    Abstract : This thesis critically examines the experiences of young artists in Cambodia’s music industry with regard to their experiences of incorporating traditional instruments and genres into music-making processes. The investigation is based on a case study of an original music band known as SmallWorld SmallBand, which is one of the leading bands in Cambodia. READ MORE

  3. 3. Are climate budgets the new green? A critical study of environmental discourses in Oslo's climate budget

    University essay from Lunds universitet/LUCSUS

    Author : Anne-Sofie Sejer Sejer Petersen; [2020]
    Keywords : Oslo; climate budget; environmental discourses; degrowth; consumption-based emissions; city GHG mitigation; environmental science; Social Sciences;

    Abstract : Reducing greenhouse gas emissions at the city scale continues to be of high priority. Oslo pioneered a cross-sectoral steering method ‘the climate budget’, effectively branding themselves as ’green leaders’. READ MORE

  4. 4. TIME's Person of the Year 2019: A framing analysis about Greta Thunberg in the U.S. mainstream media

    University essay from Lunds universitet/Institutionen för strategisk kommunikation

    Author : Christina Abdulahad; Una Nyberg; [2020]
    Keywords : Strategic communication; Mainstream media; Mass media; Media biases; Content Analysis; Media framing; Semiotics; Greta Thunberg; United States; Social Sciences;

    Abstract : Under 2019 ägde världens största klimatdemonstration rum med den svenska klimataktivisten Greta Thunberg i fronten. Samtidigt meddelade den amerikanska presidenten Donald Trump att USA skulle dra sig ur Parisavtalet. Mediernas gestaltning påverkar samhällsdiskurser och utgör därmed ett viktigt koncept inom strategisk kommunikation. READ MORE

  5. 5. Public advocacy for the Swedish forest-based bioeconomy : a social constructionist analysis of the Swedish Forest initiative

    University essay from SLU/Dept. of Urban and Rural Development

    Author : Hanna Andtbacka; [2020]
    Keywords : story; semiotic; environmental ethos; strategic communication; bioeconomy; forestry;

    Abstract : During the last decade bioeconomy has been presented as a possible solution to the decoupling of the economy’s dependence on fossil fuels. In a Swedish context, the forest sector has emerged as a significant arena of interest and the industry has been defined as a driving agent in the transition. READ MORE