Essays about: "semiotic analysis"

Showing result 6 - 10 of 154 essays containing the words semiotic analysis.

1. 6. Rohingya Photographers: Lens for Social Change : Photovoice and Social Media from the Refugee Camps in Bangladesh

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Gaspar Ruiz-Canela López; [2023]
   Keywords : rohingya; communication; development and social change; photography; social media; refugees;

   Abstract : This degree project explores the role of Rohingya photographers in the refugee camps in Bangladesh and their use of visuals and social media as tools for communication for development and social change. The Rohingya, a predominantly Muslim community, have faced discrimination and persecution for decades in Myanmar, which has resulted in their displacement to Bangladesh. READ MORE

3. 7. How to Make a Narrative Fly?

   University essay from Lunds universitet/Institutionen för strategisk kommunikation

   Author : Kevin Fritz; [2023]
   Keywords : Brand legitimacy; discursive theory; lexical choices; semiotic resources; narrative; multimodal critical discourse analysis; SAS; storytelling; strategic communication; digital media; Social Sciences;

   Abstract : The airline industry has been heavily affected by crises that have occurred in the last years. By using the theory of brand legitimacy and storytelling, a multimodal critical discourse analysis was conducted. 2020 is a year by many seen as a paradigm shift, due to the Covid-19 pandemic. READ MORE

4. 8. Gambling mythologized : A multimethod qualitative study of U.S. sports betting advertising narratives

   University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Author : Stig Janson; [2023]
   Keywords : Advertising; online sports betting; gambling advertising; qualitative content analysis; semiotic analysis; the American dream; semiotics; myth; representation;

   Abstract : Online sports betting is an industry that has seen a huge surge in popularity in the US since 2018, and the companies behind this surge have enjoyed exponential increases in profits. Accompanying the increased interest in and profits of online sports gambling is a large spike in advertisements created by companies that offer online sports betting services. READ MORE

5. 9. Unpacking Representations of Masculinity in the Digital Age: A Case Study of Andrew Tate’s TikTok Presence. : Investigating Content of Andrew Tate as a Catalyst for Shifting Gender Norms and Identity Expression: A Qualitative, Multimodal Critical Discourse Analysis of Andrew Tate’s TikTok Influence and Gender Representations.

   University essay from Karlstads universitet/Institutionen för geografi, medier och kommunikation (from 2013)

   Author : Gabriel Frejsjö; Noah Wernersson Birgersson; [2023]
   Keywords : Masculinity; gender roles; social media; Andrew Tate; TikTok; stereotypes; Maskulinitet; könsroller; sociala medier; Andrew Tate; TikTok; stereotyper;

   Abstract : This thesis deals with topics such as masculinity, stereotypes, social media and influencers. The area of interest for the authors is how masculinity and stereotypes can be represented within social media. To investigate this, six TikTok videos of Andrew Tate have been selected. READ MORE

6. 10. Climate dystopias in German newspapers : An argumentation analysis of the climate apocalypse imaginary in German newspapers

   University essay from

   Author : Madita Mertens; [2023]
   Keywords : ;

   Abstract : Climate change is a “future-sensitive issue” (Kumpu, 2013, p. 53). Research has shown that expectations about the future influence current behaviour. Furthermore, research has shown that media still play an essential role in informing the public about the topic climate change (Neverla & Schäfer, 2010). READ MORE