Essays about: "senses"

Showing result 1 - 5 of 237 essays containing the word senses.

  1. 1. The Power of the Five Senses : A Multisensory Brand Experience in Sport stores

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Chiara Lacalendola; Daniella Sinanagic; [2020]
    Keywords : Sensory marketing; Customer Experience; Five human senses; Multisensory experience;

    Abstract : .... READ MORE

  2. 2. Approaches to sensory marketing strategies within the beauty retail stores in Sweden : A qualitative insight concerning sensory interplay and sensory overload

    University essay from Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF); Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Author : Veronica Grandin; Jessica Jönsson; Jakob Kessén; [2020]
    Keywords : Beauty retail stores; multisensory; store atmospherics; sensory congruency; sensory interplay; sensory marketing; sensory overload;

    Abstract : As sensory marketing is becoming a more widely used strategy in the world, the need to distinguish oneself is more important than ever. The general knowledge of sensory cues, their interplay and sensory overload among Swedish retail beauty companies is researched in this thesis. READ MORE

  3. 3. Att iscensätta naturupplevelser : ett utforskande gestaltningsarbete om människors relation till natur

    University essay from SLU/Dept. of Urban and Rural Development

    Author : My Nordström; Karolin Hård; [2020]
    Keywords : naturupplevelse; friluftsliv; konstnärlig gestaltning; tillfällig landskapsarkitektur; immersiva upplevelser; immersion; dramaturgi;

    Abstract : Samhällets dualistiska attityd skiljer ofta människa från djur, stad från natur, stadsliv från naturliv, vilket gör att relationerna mellan människan och naturen är bristande. Världsbilden och värderingarna bygger bland annat på den naturkontakt som erbjuds i vardagslivet samt hur naturen kommuniceras. READ MORE

  4. 4. Volvo Abisko

    University essay from Umeå universitet/Designhögskolan vid Umeå universitet

    Author : Antti Vahtola; [2020]
    Keywords : Symbiotic; mobility; architecture; sustainable tourism; vtol; interior design; exterior design;

    Abstract : Volvo Abisko is proposing the possibility to experience the Arctic wilderness and the surrounding nature in a responsible way. The author has been hiking in the north, every time asking - what if everybody could experience this? Would it be possible to get into the wild with minimal impact on the environment? What if you wouldn’t need the expertise, the knowledge, or even the equipment to get into the pristine nature and to interact with the untouched Arctic? Volvo Abisko is representing the dream of offering this experience for a broader audience. READ MORE

  5. 5. The importance of the perceptional quality in town planning to an adequate self- recognition

    University essay from

    Author : Anita Albert; [2020]
    Keywords : senses; multisensorality; sensory perception;

    Abstract : The way, how we perceive our environment has a significant impact on our daily lives and thus on our social relationships. On the one hand, humans of today are limiting their experiences of the physical environment, and neglect “spiritual” aspects. READ MORE