Essays about: "service product customer market"

Showing result 1 - 5 of 151 essays containing the words service product customer market.

1. 1. Hole-in-one Experiences : Evaluating the Impact of Experiential MarketingDimensions on Customer Engagement and LoyaltyWithin the Golf Course Industry

   University essay from Jönköping University/Internationella Handelshögskolan

   Author : Zachary Sporn; [2023]
   Keywords : Experiential Marketing; Golf Industry; Customer Engagement; Customer Loyalty; Emotional Response; Recreational Sports;

   Abstract : Background: The leisure and recreational sports market, a multibillion-dollar industry, isexperiencing a transformative shift. With increased competition and changing consumerdemographics, businesses and facilities are seeking innovative strategies to ensure customerretention and maintain profitability. READ MORE

3. 2. Test Strategy for New Product Development : Specific actions to enhance overall test strategy at ABB Robotics

   University essay from KTH/Produktionsutveckling

   Author : Ashraf Valizada; Davide Lorenzo Astolfi; [2023]
   Keywords : Test strategy; new product development test processes; test organization; advanced testing tools; robotics;

   Abstract : Testing is a crucial process for organizations to identify any defects, ensure high-quality standards, enhance customer experience, mitigate risks, and comply with regulations. With proactive identification and resolution of problems, efficient testing saves time, money, and effort, ultimately contributing to the organization's overall success. READ MORE

4. 3. The Reverse Supply Chains of the Fast-Moving Consumer Goods : The Impacts of Product Returns on Reverse Supply Chains in Sweden

   University essay from Jönköping University/IHH, Företagsekonomi

   Author : M. Hassan Dachan; Shengyun Sherif; [2023]
   Keywords : Supply chain management; supply chain disturbance; product returns; reverse logistics; business-to-business; fast moving consumer goods.;

   Abstract : The unceasing ambition of companies to enhance their profitability, capture novel markets, and address the diverse and evolving needs of customers has led to an irrational surge in production and the exploitative depletion of natural resources. This unwarranted increase in production has, in turn, been accompanied by a rise in product returns by consumers, which, upon reverting to their original sources through the supply chain, has compounded the complexities of the supply chains and precipitated new pressures and burdens on the companies and their supply chains, necessitating their adept management. READ MORE

5. 4. Exploring Circular BESS for the Commercial and Industrial Sector: A customer-centric perspective

   University essay from Lunds universitet/Internationella miljöinstitutet

   Author : Luca Schumann; [2023]
   Keywords : BESS; Circular Economy; Circularity strategies; Customer journey; Digital enabler; Earth and Environmental Sciences;

   Abstract : In recent years, battery energy storage systems (BESS) have gained prominence as a key technology enabling much needed electricity grid flexibility while simultaneously providing distinct value to its end-users. With the anticipated increase of residual value holding used batteries from mobility applications entering the market, more and more companies are looking to construct BESS offers around these second-life batteries in an attempt to unlock the potential of circular business offers. READ MORE

6. 5. Unwrapping the Customer Value concept and its application within an Industrial Manufacturing Firm : A Case Study within Husqvarna

   University essay from KTH/Skolan för industriell teknik och management (ITM)

   Author : Robert Bunea; [2023]
   Keywords : ;

   Abstract : Traditional manufacturing companies were reliant on selling their product centred offerings towards customers. However, technological developments, volatile market environments as well as calls for more personalised experiences from customers, have made the traditional product-centred approaches less effective. READ MORE