Essays about: "shopper"
Showing result 1 - 5 of 18 essays containing the word shopper.
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1. The use of retail self checkout systems and its influence on the experiences of the Swedish shopper
University essay from Malmö universitet/Institutionen för datavetenskap och medieteknik (DVMT)Abstract : Traditional retail with personal service is becoming scarce. The personal interaction is replaced with self service alternatives, and the consumer is now seen as a co-service producer. READ MORE
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2. Is Price Transparency the New Normal? A quantitative study on the impact of the "last lowest price" on shopping behavior
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : In the last couple of years, scandals involving retailers using deceptive sales tactics have become increasingly prominent. By manipulating the price before a sale, retailers have been able to make their sales promotion seem more attractive to the shopper than it really is, causing shoppers to make purchasing decisions under false premises. READ MORE
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3. High Demand for Second-hand: A Qualitative Study on Challenges and Opportunities Faced by Second-hand Clothing Retailers
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : The second-hand market has been subject to a lot of change in recent years. New actors with disruptive business models have entered the market, changing consumer perceptions and altering market conditions. READ MORE
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4. Factors Influencing The Application Of Consumers’ Prior Ecolabel Knowledge In Their Green Consumption
University essay from Jönköping University/IHH, FöretagsekonomiAbstract : Abstract Purpose The study investigates factors influencing consumers' application of prior ecolabel knowledge in their green consumption, focusing on the primary grocery shopper of each household in Sweden. Design/methodology/approach The authors used a qualitative research method with an inductive approach. READ MORE
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5. "It feels like every company tries to spy on me" - A qualitative study on the underlying elements that drive customer attitudes towards data collection
University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiAbstract : Advancements in technology have proportionally brought the internet closer into our homes throughout the years. This has increased the awareness of data collection among consumers, establishing ethical and legal limitations for companies. The limitations imply that companies need permission from consumers to collect personal data. READ MORE