Essays about: "social and individual factors"

Showing result 1 - 5 of 472 essays containing the words social and individual factors.

  1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

    University essay from Göteborgs universitet/Företagsekonomiska institutionen

    Author : Moa Lind; Malin Morup; [2024-02-12]
    Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

    Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

  3. 2. A Hidden Voting Gap? : How the Interaction Between Income and Depression Affects Voting

    University essay from Uppsala universitet/Statsvetenskapliga institutionen

    Author : Klara Danielsson; [2024]
    Keywords : ;

    Abstract : Depression has only in recent years been explored within political science, despite its deeply political causes and consequences. Previous research has found significantly lower political participation among people with depression and has especially focused on its negative effect on voting. READ MORE

  4. 3. Drop Dead Gorg(on)eous : A Multimodal Discourse Analysis of the Contemporary Medusa Tattoo

    University essay from Uppsala universitet/Konstvetenskapliga institutionen

    Author : Emma Edling; [2024]
    Keywords : Art history; Medusa; Medusa tattoo; tattoos; TikTok; multimodality; écriture féminine; postfeminism; Konstvetenskap; Medusa; Medusatatuering; tatueringar; TikTok; multimodalitet; écriture féminine; postfeminism;

    Abstract : This thesis investigates the phenomenon of the contemporary ‘Medusa tattoo’ that gained traction on the social media platform TikTok in 2019 as a symbol of sexual assault survival, and which has since come to function as an instrument for digital feminist activism. The study aspires to provide a new, previously unexplored link to the long chain of academic research on the figure of Medusa by looking at the emergence, function, and potential of the Medusa tattoo. READ MORE

  5. 4. Medlemmarnas värderingar i ett lantbrukskooperativ : en studie om medlemmarnas upplevda värde i förhållande till ålder

    University essay from SLU/Dept. of Economics

    Author : Charlotte Alicia Möller; Märta Wässman; [2024]
    Keywords : kooperativ; upplevt värde; medlemskap; lantbrukskooperativ; mänskliga värderingar;

    Abstract : Sverige har idag omkring 1,2 miljoner företag varav drygt 58 000 klassas som jordbruksföretag. Sedan år 1990 har antalet jordbruksföretag i Sverige minskat med 40 %, vilket delvis kan förklaras av den produktionsförändring som sker samt pressade priser på bland annat insatsvaror. READ MORE

  6. 5. Consumer’s intentions vs behaviors regarding sustainability: A Study performed in Sweden

    University essay from Högskolan i Gävle/Avdelningen för ekonomi

    Author : Arjumand Akbar; Leen Khatib; [2024]
    Keywords : ;

    Abstract : The research examines the different factors that affect the consumer's purchase decisions regarding sustainable products, it investigates the factors that cause the gap between their intentions and actual action taken regarding sustainability. In addition, this research delves into the nuanced interplay of individual attitudes, social expectations, and environmental awareness. READ MORE