Essays about: "social media and organization behavior"

Showing result 1 - 5 of 17 essays containing the words social media and organization behavior.

  1. 1. “I Feel so at Home in This Subreddit" : A Netnographic Analysis of the Fan Subreddit r/ThelastofusHBOseries and Its Community-Building Aspects

    University essay from Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

    Author : Marlene Penn; [2023]
    Keywords : The Last of Us; fandom; online fan community; Reddit; netnography; communication; community building;

    Abstract : This thesis examines the online fan community of the HBO series The Last of Us on the social media platform Reddit. Within this study, the fans’ communication practices on the subreddit r/ThelastofusHBOseries are researched and analyzed from a community-building perspective. The subreddit was observed employing a netnographic approach. READ MORE

  3. 2. Potential for improving public services by exploring citizens’ communication to public organizations in Sweden

    University essay from Stockholms universitet/Institutionen för data- och systemvetenskap

    Author : Ibrahim Ali Mehkri; [2023]
    Keywords : citizen inquiries; e-Government; Sweden; CRM;

    Abstract : Little et al., (1971) define citizen feedback as information from citizens directed to societal institutions, particularly government, to improve their functioning. READ MORE

  4. 3. The Role of Social Media in the Activism Measures of Nonprofit Organizations : An Empirical Study of Nonprofit Organizations

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Sara Ruzic; [2022]
    Keywords : Social Media; Twitter; Facebook; Instagram; LinkedIn; Digitalization; Digital Ecosystem; User Behavior; Digital Activism; Digital Marketing; NPO Nonprofit Organization ; BLM Black Lives Matter ; LISC Local Initiatives Support Corporation ; DDM Dolgin Digital Marketing ; IRC International Rescue Committee ;

    Abstract : Social media and its underlying technologies have created an advanced and sophisticated platform for digital activism. As a result, companies and organizations are undergoing a pivotal transition in how they reach and engage with users in a fast and efficient manner. READ MORE

  5. 4. Online Threats to Journalists in Sweden and the US : An investigation into the orgnizational protections of journalists in an era of outrage-culture

    University essay from Södertörns högskola

    Author : Anneli von Cotzhausen Modin; [2022]
    Keywords : ;

    Abstract : The growing presence of social media in our modern-day world has changed the nature of journalism, as the introduction of Twitter as a tool in modern newsrooms has introduced new threats against journalists. This subject of Twitter in the newsroom has been thoroughly researched in the past; however, the research has largely been quantitative and the consequences of the behavior of journalists using Twitter somewhat less explored. READ MORE

  6. 5. Communicating Sustainable Nature-Based Tourism : A Mixed Method Approach to Investigate How Swedish Destination Marketing Organizations Promote Nature Destinations on Instagram

    University essay from Stockholms universitet/JMK

    Author : Franziska Ewigleben; [2020]
    Keywords : Sustainable Nature-Based Tourism; Instagram; Destination Marketing Organization; Social Marketing; Tourist Gaze; Environmental Psychology; Content Analysis; Semiotic Analysis; Sweden;

    Abstract : Around the globe, sensitive nature destinations suffer from media-mediated mass tourism. Especially, the social media network Instagram is often made responsible for these events as its emphasis on visuals is claimed to foster people’s ambition to reproduce photographs of themselves in the epic sceneries they see online. READ MORE