Essays about: "social media privacy"
Showing result 6 - 10 of 87 essays containing the words social media privacy.
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6. ChatGPT: Changing Education, One Prompt at a Time, A quantitative study of factors influencing students' usage of ChatGPT
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : An AI tool that has gained massive media attention in the past months is the language model ChatGPT. The rapid adoption of the tool by students made the authors of this study curious about exploring the chatbot further, using technology adoption theory. READ MORE
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7. Big Data Analytics Using Apache Flink for Cybercrime Forensics on X (formerly known as Twitter)
University essay from Högskolan i Halmstad/Akademin för informationsteknologiAbstract : The exponential growth of social media usage has led to massive data sharing, posing challenges for traditional systems in managing and analyzing such vast amounts of data. This surge in data exchange has also resulted in an increase in cyber threats from individuals and criminal groups. READ MORE
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8. Social Media's Take on Deepfakes: Ethical Concerns in the Public Discourse
University essay from Uppsala universitet/InformationssystemAbstract : The rapid advancement of artificial intelligence has led to the emergence of deepfake, digital media that has been manipulated to replace a person's likeness with another. This technology has seen significant improvements, becoming easier to use and producing results increasingly difficult to distinguish from reality. READ MORE
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9. Bringing Brands to Life: A study on the impact of brand anthropomorphism and personalization on advertisement attitudes in a social media context
University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledningAbstract : Brand anthropomorphism is a frequently used marketing strategy to enhance a brand's humanlike features and characteristics. Businesses use brand anthropomorphism to increase their brands' appeal, likeability, and memorability for consumers. READ MORE
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10. Between Discursive Power, Visibility and Resistance: A Critical Study of Employee Ambassadorship on Social Media
University essay from Lunds universitet/Institutionen för strategisk kommunikationAbstract : Social media offers employees new opportunities to contribute as communicators and ambassadors to the strategic communication of organizations. However, this study problematizes the prevailing normative and managerial-dominated understanding of self-initiated employee ambassadorship on social media, which neglects power structures in which employees’ communication on social media is embedded. READ MORE