Essays about: "socialmedia tools"
Found 4 essays containing the words socialmedia tools.
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1. Exploring Optimal Solutions for the Promotionof Telemedicine in China
University essay from Högskolan i Halmstad; Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskapAbstract : Purpose: The purpose of this thesis is to examine the best means for telemedicine promotionin China and figure out the proper way to improve the existing telemedicine promotionprocess and dig out the better way of telemedicine promotion to solve the health care problemin China.Methodology: The research question is focusing on the best way to promote telemedicine inChina and finding a solution to solve the difficulties in China. READ MORE
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2. Developing a social media strategymodel for start-ups : A CASE STUDY OF SHARPLET
University essay from KTH/Skolan för datavetenskap och kommunikation (CSC)Abstract : This project researches on the efficient use of social media for start-ups. Despite the fact that start-ups are considered to be an important part of the business world, social media strategies for start-ups is an area that has not been widely researched. READ MORE
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3. Social Media and Complaints Handling
University essay from Institutionen för marknadsföring (MF)Abstract : AbstractTitleComplaints Handling and Social MediaPurposeThe purpose of the project is to describe how companies conduct complaints handling in socialmedia and how they listen, talk and energize with the help of social media in terms of complaintshandling.Research QuestionsHow do companies perform complaints handling in social media? How do companies listen, talkand energize in social media in terms of complaints handling?Theory and ConceptsComplaints handling; encouraging customers to voice a complaint; the role of front-lineemployees in complaints handling; the role of compensation in complaints handling; socialmedia and relationship marketing; listening in social media; talking in social media; energizingon social mediaMethodologyThe study is descriptive with deductive approach. READ MORE
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4. Personfied Brands : Identity Projects in Social Media
University essay from Företagsekonomiska institutionenAbstract : The popularity of social media have increased over the last years, appearing under variousbrands with millions of members worldwide. This thesis exemplifies how the features in twoof the most popular social media of today, Facebook and Twitter, can enable individuals touse these forums as tools for presentation and promotion of their identities. READ MORE