Essays about: "societal marketing in tourism"
Found 4 essays containing the words societal marketing in tourism.
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1. Making sense of distance. Mobility in staycation as a case of proximity tourism
University essay from Lunds universitet/Institutionen för tjänstevetenskapAbstract : Purpose: The aim of this dissertation is to explore mobility in a proximity tourism context. Mobilities are being widely discussed in connection to society, everyday life, and tourism as a whole. Thus, it focuses on the staycation phenomenon as a case of proximity tourism. READ MORE
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2. Marketing Sustainability in Charter Tourism : The Influence of Brands, Eco-Labels and their Combination on the Swedish Charter Tourist´s Decision Making
University essay from Umeå universitet/FöretagsekonomiAbstract : Tourism as one of the biggest industries in the world has been changing continuously and rapidly. The publishing of the Brundtland Report in 1987 has accelerated the discussion about combining economic, social and environmental factors – the so-called triple-bottom line – in order to secure long-term sustainable living conditions on a finite planet for both business and society. READ MORE
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3. Sustainable Tourism Development in Gjirokastra : a current situation analysis
University essay from Högskolan i Halmstad/Sektionen för humaniora (HUM)Abstract : The typical tourism planning and development process can be divided into different phases: preparation (goals and objectives), research, conclusions, recommendations, implementation, monitoring & evaluation. This thesis is a part of such a development process and position itself in the research phase with the aim to create a knowledge base for future sustainable development of tourism in the world heritage city of Gjirokastra in the southern part of Albania. READ MORE
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4. Indigenous tourism destination development The case of Sami peoples in Sweden
University essay from Lunds universitet/Internationella miljöinstitutetAbstract : Indigenous tourism is a vehicle of sustainable development for indigenous people. However, as the increase in the exposure to a westernized rationale along with tourism development, indigenous tourism development may result in the degradation of indigenous culture. READ MORE