Essays about: "spelmekanismer"
Found 2 essays containing the word spelmekanismer.
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1. Learning by Gaming : Design and Evaluation of a Serious Game to Increase Energy Literacy
University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)Abstract : This study explores the design and effectiveness of a serious board game aimed at promoting energy literacy in the context of residential energy consumption. With electricity consumption and energy conservation being highly relevant and pressing topics today, there is a growing need to address the lack of knowledge and awareness surrounding household energy consumption. READ MORE
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2. Online game design theories for interactive marketing : Gamification is not enough
University essay from Linnéuniversitetet/Institutionen för informatik (IK)Abstract : This research looks at how interactive marketing can become more motivating for customers by designing it as a full game, not only by adding some game elements like in gamification. The result of the research gives marketers an alternative and complementary way of incorporating game design in marketing. READ MORE