Essays about: "sport management"

Showing result 1 - 5 of 84 essays containing the words sport management.

  1. 1. Mental Health Management of Male and Female Athletes in Sports Organizations During the COVID-19 Pandemic

    University essay from Lunds universitet/Institutionen för psykologi

    Author : Andreas Møller Nielsen; [2022]
    Keywords : perceived mental health; perceived mental health management and support; athletes; non-athletes; gender differences; Social Sciences;

    Abstract : Background: Mental disorders, symptoms of mental illness, and prevalence rates of such among athletes are equal to or exceed those of the general population, and research findings have suggested that athletes have more risk factors than the general population during the COVID-19 pandemic due to the far-reaching consequences COVID-19 restrictions have had on the world of sport. The study aimed to compare athletes’ mental health at the ‘end’ of the pandemic with non-athletes, and whether non-athletes and athletes received mental health support during the pandemic and how it affected their mental health. READ MORE

  2. 2. Self-branding on elite level : How female athletes use social media for empowerment

    University essay from KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Author : Stephanie Wiebach; [2022]
    Keywords : social media; feminism; empowerment; sports; athletes; self-branding; media; economics; management; ethics; digital marketing; internet; diversity; society; female athletes; new media; strategy; sociala medier; feminism; egenmakt; idrott; atlet; self-branding; media; ekonomi; hantering; etik; digital marknadsförare; internet; mångfald; samhälle; kvinnliga idrottare; nya medier; strategi;

    Abstract : Professional athletes use social media for many different purposes. That includes sharing personal lives, sport achievements as well as endorsements and branding activities with sponsors. READ MORE

  3. 3. How to manage tensions between institutional logics

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering; Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Author : Agnes Persson; Sarah Berglind; [2022]
    Keywords : Institutional Logics; Swedish Football; Tradeoff; Player Trading; Ownership Structure;

    Abstract : Nowadays, operating a football club is a rather complex task where clubs have several stakeholders with different interests. The interest for achieving sporting results and the interest for achieving financial results are in particular prominent and management within football clubs have to conduct the club in a way that fulfills both these interests. READ MORE

  4. 4. Gender budgeting in sports: icing on the cake?

    University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

    Author : Oscar Lundquist; Lukas Öberg; [2022]
    Keywords : Gender equality; Gender budgeting; Budget s role; Sports organization; Resource allocation;

    Abstract : This study seeks to explore what role the budget has in supporting gender equality. By adhering to sports management literature's concern for gender inequality in sports, and how it can be linked to resource allocation, we build upon the concept of gender budgeting through a budget's different roles. READ MORE

  5. 5. Stakeholder Management in Swedish Football : An Exploratory Study of Stakeholder Management in the Context of Swedish Elite Football

    University essay from Jönköping University/IHH, Företagsekonomi

    Author : Karl Holm; Martin Liss; [2022]
    Keywords : stakeholder management; stakeholder theory; football; sport management; stakeholder tensions; stakeholder satisfaction;

    Abstract : Background: Due to the commercialization of football, clubs have put more focus on management in general, and stakeholder management in particular. Despite this, research on stakeholder management in football is in its infancy. Therefore, little is known about how football clubs manage their stakeholders that also possess unique characteristics. READ MORE