Essays about: "sports"

Showing result 1 - 5 of 847 essays containing the word sports.

1. 1. Real vs Reel: Drivers of Consumer Engagement in Online Brand Communities. A Netnographic Study on Red Bull’s Facebook Brand Page

   University essay from Göteborgs universitet/Företagsekonomiska institutionen

   Author : Moa Lind; Malin Morup; [2024-02-12]
   Keywords : Consumer engagement; online brand communities; social media; netnography; authenticity; disengagement; relationship marketing;

   Abstract : Online brand communities contribute to companies by being a digital extension of the brand, enabling a diversified complementary market, and constituting a driving marketing force through consumer engagement. However, with great opportunities comes also great responsibilities, and its challenges. READ MORE

3. 2. Station-level demand prediction in bike-sharing systems through machine learning and deep learning methods

   University essay from Lunds universitet/Institutionen för naturgeografi och ekosystemvetenskap

   Author : Nikolaos Staikos; [2024]
   Keywords : Physical Geography; Ecosystem Analysis; Bike-sharing demand; Machine learning; Deep learning; Spatial regression; Graph Convolutional Neural Network; Multiple Linear Regression; Multilayer Perceptron Regressor; Support Vector Machine; Random Forest Regressor; Urban environment; Micro-mobility; Station planning; Geomatics; Earth and Environmental Sciences;

   Abstract : Public Bike-Sharing systems have been employed in many cities around the globe. Shared bikes are an efficient and convenient means of transportation in advanced societies. Nonetheless, station planning and local bike-sharing network effectiveness can be challenging. READ MORE

4. 3. In video assistant referee we trust? A quantitative study of Swedish football supporters' perception of VAR and attitude towards implementing VAR

   University essay from Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Author : Klara Lundquist; Yusra Ali; [2024]
   Keywords : Swedish football; Sports marketing; Video assistant referee; Decision-aid technology;

   Abstract : In 2016, the International Football Association Board (IFAB) approved the use of Video Assistant Referee (VAR) in football. In recent years, an ongoing debate has unfolded in Sweden regarding the potential implementation of VAR in Allsvenskan. READ MORE

5. 4. Analyzing the Impact of Tempo-changing Music for user Performance and Risk-taking Behavior in Video Games

   University essay from Blekinge Tekniska Högskola/Institutionen för datavetenskap

   Author : Adam Åkesson; [2024]
   Keywords : Performance; Risk-taking behavior; Tempo-changing music;

   Abstract :  Background. In real life humans have been proven to be affected in different ways by music. In sports, music can be shown to be useful for better performance. Taking this into thought while playing video games could help players perform better as well as in real life. READ MORE

6. 5. Sports and Business in a Swedish Football Club A case study on Örebro SK

   University essay from Handelshögskolan i Stockholm/Institutionen för redovisning och finansiering

   Author : Gabriel Bekassy Fritzson; Clara Bascuas; [2024]
   Keywords : Institutional logics; Football; PMS; Compromising; ; Commercialization;

   Abstract : One must not forget that we are working with people, we cannot simply purchase a more powerful engine. The quote from an employee in our case organization emphasizes the human aspect in football operations, cautioning against the belief that acquiring superior resources guarantees better performance. READ MORE