Essays about: "startups attractiveness"

Showing result 1 - 5 of 7 essays containing the words startups attractiveness.

  1. 1. Identifying Dimensions of Employer Attractiveness in Startups : The Case of Swedish Tech Startups

    University essay from KTH/Industriell Management

    Author : Cristina Gadibadi; [2020]
    Keywords : employer branding; employer attractiveness attributes; EmpAT Scale; startups; startups attractiveness; Swedish startups; arbetsgivarvarumärke; arbetsgivarens attraktionskraft; EmpAT Scale; startups; startups attraktivitet; Svenska startups;

    Abstract : Human capital is recognized as the foundation of a firm's competitive advantage (Messenböck et al., 2015; Berthon et al., 2005). READ MORE

  3. 2. Leaping from stable to unstable : A qualitative analysis of employees’ motivation to make the transition from established companies to startups

    University essay from Jönköping University/Internationella Handelshögskolan

    Author : Adam Törnqvist; Svensson Eric; Petter Broberg; [2020]
    Keywords : Startups; New Ventures; Job Attractiveness; Job Satisfaction; Motivation;

    Abstract : .... READ MORE

  4. 3. Public Policy Drivers of Fintech

    University essay from Handelshögskolan i Stockholm/Institutionen för finansiell ekonomi

    Author : Alexandre Giacomoni Viana Pereira; [2020]
    Keywords : fintech; public policy; regulation; monetary policy; sandbox;

    Abstract : Fintech startups utilize technology to deliver improved financial services to users. Innovative business models created by them are increasingly important, because innovations have potential to reinvent the financial industry, but they also might bring additional risks. READ MORE

  5. 4. Venture Capital & Green Ventures : Developing an Understanding of the Investment Decision

    University essay from Umeå universitet/Företagsekonomi

    Author : Enrico Sabbi; Triantafyllia Karampini; [2019]
    Keywords : entrepreneurial finance; environmental entrepreneurship; green startups; green entrepreneurs; green venture capital;

    Abstract : There has been a continuous interest in academia with regard to the venture capital (VC) as themain flourishing aid to new business. Nowadays, academia and the public consider it ‘hot‘ to argue and invest in business that define their activities with sustainable goals, and callthemselves ‘green’, ‘clean’ or ‘eco’. READ MORE

  6. 5. The Startup Hype - Just a bluff?

    University essay from Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Author : Krista Glödstaf; Anna Groth; [2019]
    Keywords : Startup; Innovation; Nextopia; Techtopia; Consumer Behaviour; Positivity Bias; Brand Equity; Signalling Theory;

    Abstract : In the last few years increased media coverage on the successes of Swedish startups has lead to a considerable hype and aura around new and innovative companies that aim to disrupt their respective markets. But is this hype also represented and justified by consumer behavior? We aim to examine this phenomenon by comparing consumer choices in two types of products to determine the scope in which a product developed by a startup will be preferred to the same product produced by a traditional company. READ MORE