Essays about: "strategic internal communication"

Showing result 1 - 5 of 73 essays containing the words strategic internal communication.

  1. 1. Framing and supporting Sustainable Entrepreneurship : A Qualitative Study of Science Park

    University essay from Jönköping University/HLK, Globala studier

    Author : Evgeniia Popova; [2023]
    Keywords : Science Parks; Sustainable Entrepreneurship; Sustainable business development; Start-ups; Early-stage entrepreneurs; Sustainability.;

    Abstract : This thesis investigates how Jönköping Science Park frames and supports sustainable entrepreneurship in the region. More specifically, it discusses how this Science Park implements sustainability in collaboration with entrepreneurs and start-ups. READ MORE

  2. 2. The Swedish way : How can employees be included in internal communication during a crisis?

    University essay from Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Author : Maria-Helena Bringeskog Miller; Lina Cederlöf Lundgren; [2023]
    Keywords : COVID-19 pandemic; internal crisis communication; higher education; crisis management; coworkership; communication channels; higher education; employee inclusion;

    Abstract : This thesis is focused on internal crisis communication during the Covid-19 pandemic at the medical faculty of a major Swedish university (MSU). This thesis aims to examine how the use of internal communication channels at MSU contributed to including employees in internal crisis communication during the COVID-19 pandemic. READ MORE

  3. 3. Internal viewpoints in a governmental organization on two capacity development initiatives

    University essay from Lunds universitet/Riskhantering (CI); Lunds universitet/Avdelningen för Riskhantering och Samhällssäkerhet

    Author : Sebastian Sivam Wada; [2023]
    Keywords : Disaster risk reduction; capacity development; soft skills; Technology and Engineering;

    Abstract : Capacity development in the field of disaster risk reduction is suggested by the Sendai Framework to be the primary tool for obtaining the goals of globally reduced disaster risk. However, ownership in capacity development initiative is often skewed towards the external organization. READ MORE

  4. 4. CSR EMBEDDED IN THE CORPORATE DNA : A QUALITATIVE CASE STUDY OF CSR-BRANDING AND SUSTAINABILITY REPORTING WITHIN A NORDIC MULTI-BRAND ORGANIZATION IN THE BEAUTY INDUSTRY

    University essay from Umeå universitet/Företagsekonomi

    Author : Emelie Rantatalo; Linda Jonsson; [2023]
    Keywords : corporate social responsibility; corporate branding; CSR- branding; sustainability reporting; stakeholders;

    Abstract : CSR-branding has gained recognition and promotes organizations to incorporate CSRinitiatives into their branding strategies. Conversely, executing an effective CSR-brandingstrategy presents challenges such as aligning relevant initiatives with the corporate brand,assessing internal resources, and engaging external stakeholders. READ MORE

  5. 5. The Duality of Transparency in Strategic Communication : Reputation Management during a Crisis in the Social Media Industry

    University essay from Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Author : Lukas Dick; Jan Wessel; [2023]
    Keywords : Reputation; Transparency; Crisis Management; Social Media; Strategic Communication; Experimental Vignette Methodology;

    Abstract : This master thesis investigates the potential downsides of transparency in crisis communication. Reputation and transparency studies focus primarily on external perspectives and academia lacks observations from internal perspectives. Crises like data breaches cause exponentially more damage each year and threaten intangible assets like reputation. READ MORE